How to apply for Territory Sales Manager - Northeast

About SPAN

SPAN is revolutionizing home energy management by creating intuitive interfaces that simplify clean energy adoption for homeowners. Unlike traditional energy companies, SPAN focuses on user-friendly technology that makes sustainable living accessible and practical. Working here means contributing directly to the clean energy transition while developing cutting-edge products that transform how people interact with their home energy systems.

About the role

As a Territory Sales Manager for the Northeast, you'll drive SPAN's market expansion by cultivating relationships with installer and distribution partners in your region. This role combines strategic territory planning with hands-on field engagement, requiring you to qualify leads, guide sales conversations, and represent SPAN at industry events. Your success directly impacts SPAN's growth in a key market while supporting the adoption of clean energy solutions.

A typical day

A typical day might start with analyzing Salesforce reports to prioritize installer leads in your territory, followed by virtual meetings with prospective partners to qualify their fit with SPAN's solutions. You could spend afternoons developing territory business plans or preparing for upcoming trade shows, with several days each month dedicated to in-person events, site visits, or ride-alongs with key partners across the Northeast region.

Who SPAN is looking for

• Has 5+ years of B2B sales experience specifically with installer networks, distributors, or clean energy partners in the Northeast region
• Demonstrates proficiency with Salesforce for territory management and can analyze sales data using Google Sheets to identify conversion opportunities
• Resides in the greater Boston area and is willing to travel 8-15 days monthly for field events, trade shows, and partner engagements
• Possesses experience developing channel business plans and collaborating with leadership to align on strategic territory targets

Tips for this application

• Highlight specific experience with installer or distribution networks in the clean energy or home technology sectors
• Quantify your Salesforce proficiency by mentioning specific reports you've created or analyzed for territory management
• Demonstrate your Boston-area residency and willingness for monthly travel in your resume or cover letter
• Include examples of developing territory business plans that aligned with company strategic targets
• Show familiarity with SPAN's products by mentioning specific features or how they simplify clean energy adoption

What to cover in your cover letter

['Your specific experience with Northeast installer/distribution networks in clean energy or related industries', 'Examples of using Salesforce for territory management and data-driven decision making', "How you've developed successful channel business plans that aligned with company strategy", 'Your Boston-area residency and comfort with the 8-15 days/month travel requirement']

Research before applying

• SPAN's specific product offerings and how they differ from traditional electrical panels
• The current clean energy adoption landscape in the Northeast, particularly Massachusetts policies
• SPAN's existing installer partners and distribution channels mentioned in their case studies or news
• Recent company announcements about expansion or new features that might impact territory strategy

Likely interview topics

Based on the job description, expect questions about:

• Describe your approach to qualifying and engaging installer partners in the clean energy space
• How would you develop a territory business plan for the Northeast that aligns with SPAN's growth targets?
• Walk us through how you use Salesforce reports to track funnel conversion and territory performance
• What experience do you have supporting field events and trade shows in the home technology sector?
• How would you approach building relationships with distribution partners who may be new to clean energy products?

Common mistakes to avoid

• Applying without Boston-area residency or willingness to travel 8-15 days monthly
• Generic sales experience without specific examples related to installer networks or channel partnerships
• Failing to demonstrate proficiency with Salesforce and data analysis tools mentioned in requirements