Senior Consultant – Behavioural Science

• Lead the end-to-end application of behavioural science to diagnose problems, design interventions, and measure results for a new digital product launch in the KSA market.
• Conduct qualitative research (interviews, observation) to understand barriers and triggers, map user journeys, and synthesize findings into problem statements, segments, and personas.
• Design and run test/control experiments, pilot interventions, and validate statistical significance to prove impact.
• Collaborate with the Technical Lead and Project Manager, and present findings to clients.

This role directly applies behavioral science to improve the adoption and effectiveness of a digital product, ultimately driving positive social and behavioral change among underserved populations in the KSA market.

• Background in behavioral science, behavioral economics, or psychology with hands-on experience designing and running real-world interventions.
• Proficient in experimentation and measurement: baseline, sample sizing, significance testing, and clear communication of results.
• Skilled in applied qualitative research (interviews, observation) and translating insights into problem statements, segments, and personas.
• Client-facing seniority with ability to lead partner touchpoints, defend methodology, and mentor others; fluency in Arabic and English, and familiarity with KSA/Gulf market.

Deliverable-based agreement with an approximate daily rate of USD 350. Remote work with periodic travel to Riyadh, KSA. Opportunity to work with a leading SBC agency on impactful projects.

MAGENTA is a leading Social and Behavioural Change (SBC) agency that applies behavioral science to design impactful solutions for social challenges, working with UN agencies, INGOs, governments, and the private sector across Asia, Middle East, Africa, Latin America, and the Caribbean.