Application Guide
How to Apply for Senior Account Executive - Hong Kong
at Workiva
🏢 About Workiva
Workiva is a leading cloud-based platform for integrated ESG reporting, helping organizations streamline their climate impact and compliance efforts. Joining Workiva means being at the forefront of the growing ESG movement, with a mission-driven culture that values transparency and innovation.
About This Role
As a Senior Account Executive in Hong Kong, you'll drive new business and expand existing accounts by selling Workiva's core platform to executive-level buyers. Your role is pivotal in helping companies in the region navigate complex ESG reporting requirements, making a direct impact on their sustainability journey.
💡 A Day in the Life
A typical day might involve researching potential clients, reaching out to C-level executives via email or LinkedIn, and conducting product demos with presales. You'll also meet with partners to discuss co-selling opportunities and update your pipeline in CRM, all from your home office in Hong Kong.
🚀 Application Tools
🎯 Who Workiva Is Looking For
- Proven track record in B2B enterprise sales, ideally in SaaS or ESG-related solutions, with a strong network in Hong Kong's corporate sector.
- Experience selling to C-level executives (CFO, CSO, etc.) and navigating complex, multi-stakeholder sales cycles.
- Deep understanding of ESG reporting frameworks (e.g., GRI, SASB, TCFD) and regulatory trends in Hong Kong.
- Collaborative mindset, able to work effectively with presales, partners, and internal teams to deliver tailored solutions.
📝 Tips for Applying to Workiva
Highlight specific examples of quota attainment and revenue growth in your resume, using numbers to quantify success.
Tailor your resume to showcase experience with ESG or sustainability-related products, even if it's a side project.
Research Workiva's platform and recent ESG news in Hong Kong to demonstrate your knowledge in your cover letter.
Emphasize your ability to work remotely and manage your own pipeline, as this is a remote role.
Include any experience working with partners or channel sales, as this is a key part of the role.
✉️ What to Emphasize in Your Cover Letter
["Your passion for ESG and how it aligns with Workiva's mission.", 'Your proven ability to sell complex solutions to executive buyers and close deals.', 'Your understanding of the Hong Kong market and its regulatory landscape for ESG reporting.', 'Your collaborative approach and experience working with cross-functional teams and partners.']
Generate Cover Letter →🔍 Research Before Applying
To stand out, make sure you've researched:
- → Read Workiva's latest ESG report and understand their own sustainability commitments.
- → Study Workiva's competitors (e.g., Salesforce Sustainability Cloud, Persefoni) and how they position themselves.
- → Look into Hong Kong's ESG regulatory updates, such as the HKEX's climate disclosure requirements.
- → Check Workiva's customer success stories, especially in the financial services or real estate sectors in Asia.
💬 Prepare for These Interview Topics
Based on this role, you may be asked about:
⚠️ Common Mistakes to Avoid
- Don't focus only on your past achievements without linking them to how you can solve the client's ESG challenges.
- Avoid being generic about your interest in ESG; show specific knowledge and passion.
- Don't underestimate the importance of partner collaboration; emphasize your ability to work with partners.
📅 Application Timeline
This position is open until filled. However, we recommend applying as soon as possible as roles at mission-driven organizations tend to fill quickly.
Typical hiring timeline:
Application Review
1-2 weeks
Initial Screening
Phone call or written assessment
Interviews
1-2 rounds, usually virtual
Offer
Congratulations!