Performance Marketing Manager

• Plan, launch, manage, and optimize SEM and paid media campaigns across Google Ads, Meta, TikTok, and other digital platforms to drive donor acquisition and engagement.
• Monitor campaign KPIs, analyze performance data, and implement A/B tests to lower acquisition costs and improve conversion efficiency.
• Create dashboards and reports to communicate results and insights, and collaborate with content and marketing teams to align paid media with broader strategies.

This role directly supports the fight against blood cancer and blood disorders by acquiring stem cell donors and raising funds, ultimately saving lives through increased donor registrations and improved therapies.

• 3 to 5+ years of experience in performance marketing, paid digital media, or growth marketing.
• Hands-on experience with Google Ads and Meta; TikTok Ads experience strongly preferred.
• Strong analytical skills with proficiency in Google Analytics, Excel, and data-driven decision-making.
• Excellent project management and cross-functional collaboration skills.

Compensation and perks not specified in the job posting.

Our client is an international nonprofit organization dedicated to fighting blood cancer and blood disorders through awareness, stem cell donor recruitment, fundraising, and research.