Application Guide
How to Apply for Partner Marketing Manager
at Quilt
🏢 About Quilt
Quilt is reimagining home climate control with sleek, energy-efficient heat pumps that cut fossil fuel reliance. Working here means contributing to a mission-driven startup that values design, technology, and sustainability, with a remote-first culture and a collaborative team.
About This Role
This role is pivotal in bridging Quilt's products with its Certified Partner network, ensuring partners are equipped and motivated to market and adopt new offerings. You'll own the partner marketing strategy, driving adoption and revenue through campaigns and enablement, making a direct impact on business growth.
💡 A Day in the Life
You might start your day reviewing partner campaign performance metrics, then jump into a virtual meeting with the Partner Success team to align on upcoming product launches. Afternoons could be spent creating partner-facing content, like email templates or training materials, and collaborating with designers on promotional assets. You'll also be communicating with partners directly to gather feedback and ensure they have the support they need.
🚀 Application Tools
🎯 Who Quilt Is Looking For
- Proven experience in partner or channel marketing, preferably in HVAC, home services, or tech hardware.
- Strong project management skills with the ability to build and execute multi-channel campaigns from scratch.
- Excellent communication and collaboration skills to work cross-functionally with sales, product, and partner success teams.
- Data-driven mindset with the ability to analyze campaign performance and iterate for continuous improvement.
📝 Tips for Applying to Quilt
Highlight any specific examples of partner marketing campaigns you've led, especially those involving product launches or adoption.
Show your understanding of the HVAC industry or similar trade partner ecosystems, and how you've navigated them.
Quantify your achievements in past roles, such as 'increased partner engagement by X%' or 'drove product adoption among Y partners'.
Tailor your resume to emphasize skills in campaign management, content creation, and partner enablement, not just general marketing.
In your cover letter, mention Quilt's mission and how your experience aligns with their focus on energy efficiency and innovation.
✉️ What to Emphasize in Your Cover Letter
["Express genuine passion for sustainable home energy solutions and Quilt's unique product.", "Detail your experience in partner marketing, especially how you've successfully driven product adoption among channel partners.", 'Demonstrate your ability to work independently and build programs from the ground up, as this is a build-and-run role.', 'Highlight your collaboration skills, showing you can work effectively with both internal teams and external partners.']
Generate Cover Letter →🔍 Research Before Applying
To stand out, make sure you've researched:
- → Research Quilt's product line, especially the ductless heat pump, to understand its unique selling points and target market.
- → Look into the Certified Partner network – how it's structured, what partners need, and any existing marketing resources.
- → Read about the HVAC industry trends, particularly the shift towards energy-efficient and smart home solutions.
- → Check out Quilt's website, blog, and social media to grasp their brand voice and marketing style.
💬 Prepare for These Interview Topics
Based on this role, you may be asked about:
⚠️ Common Mistakes to Avoid
- Don't submit a generic cover letter; make sure it's tailored to Quilt and this specific role.
- Avoid focusing only on B2C marketing if you lack partner/channel experience; emphasize transferable skills.
- Don't underestimate the importance of the partner network; show you understand the value of channel partners in this business.
📅 Application Timeline
This position is open until filled. However, we recommend applying as soon as possible as roles at mission-driven organizations tend to fill quickly.
Typical hiring timeline:
Application Review
1-2 weeks
Initial Screening
Phone call or written assessment
Interviews
1-2 rounds, usually virtual
Offer
Congratulations!