Application Guide

How to Apply for Head of Sales US West

at Wingtra

🏢 About Wingtra

Wingtra is a venture-backed robotics scaleup founded at ETH Zurich, Europe’s leading robotics university, with a mission to build the best aerial drones for precise environmental mapping. Their VTOL drones empower industries from mining to humanitarian organizations to collect impactful climate data, making a tangible difference in sustainability. With a global team of 125+ passionate 'Wingtranauts,' the company fosters open communication, diverse viewpoints, and continuous learning.

About This Role

As Head of Sales US West, you will lead sales and customer support teams across the Western US and Canada, setting the regional go-to-market strategy and driving growth through channel partners. This is a people management role with the opportunity to expand the team, directly impacting Wingtra's expansion in a key market. Your leadership will help digitize the world and enable faster, better decisions for environmental and industrial clients.

💡 A Day in the Life

Your day might start with a virtual stand-up with your West Coast team, reviewing pipeline and deal progress. Mid-morning, you could join a call with a key channel partner in California to strategize on a joint proposal for a mining client. Afternoons might involve analyzing regional sales data, interviewing candidates for a new sales role, and preparing a quarterly business review for Wingtra's leadership.

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Interview Prep

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🎯 Who Wingtra Is Looking For

  • Proven sales leadership experience in the drone, robotics, or mapping technology sector, with a track record of driving revenue growth and managing teams across the US West region.
  • Deep understanding of the Western US and Canadian market, including key industries like mining, construction, agriculture, and environmental monitoring, with established channel partner relationships.
  • Experience in a scale-up or high-growth environment, comfortable with ambiguity, and able to build processes while executing hands-on.
  • Strong people management skills, with experience hiring, mentoring, and scaling teams remotely across multiple time zones.

📝 Tips for Applying to Wingtra

1

Tailor your resume to highlight quantifiable sales achievements (e.g., revenue growth, partner expansion) in the drone or mapping tech space, not just generic sales metrics.

2

In your cover letter, explicitly connect your experience to Wingtra's mission of environmental impact—show you understand how their drones contribute to climate data collection.

3

Research Wingtra's product line (e.g., WingtraOne, WingtraOne GEN II) and mention specific use cases relevant to the US West, such as wildfire monitoring or mining site mapping.

4

Since the role is remote, emphasize your experience leading distributed teams and your ability to travel for client meetings and team events on the West Coast.

5

Address the channel partner aspect directly: provide examples of how you've recruited, enabled, and managed partners to drive indirect revenue.

✉️ What to Emphasize in Your Cover Letter

["Your passion for Wingtra's mission to use robotics for positive environmental impact, and how your leadership can accelerate adoption in the US West.", 'Specific examples of leading sales teams in similar tech scale-ups, including revenue growth percentages and partner program development.', 'Your familiarity with the Western US and Canadian market, including regulatory landscape (e.g., FAA Part 107) and key customer segments.', 'Your people-first leadership style and how you plan to recruit, develop, and retain top talent in a remote-first environment.']

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🔍 Research Before Applying

To stand out, make sure you've researched:

  • → Read Wingtra's case studies on their website, especially those related to environmental mapping (e.g., coral reef monitoring, precision agriculture) to understand customer value.
  • → Review recent news or press releases about Wingtra's expansion, funding, or product updates to speak knowledgeably about their current trajectory.
  • → Familiarize yourself with competitors like DJI, senseFly, or AgEagle to articulate Wingtra's differentiators in the US West market.
  • → Understand the regulatory environment for commercial drones in the US and Canada, including any state-specific laws in the West that could affect sales.

💬 Prepare for These Interview Topics

Based on this role, you may be asked about:

1 How would you develop and execute a go-to-market strategy for the US West region, including partner recruitment and direct sales?
2 Describe a time you turned around an underperforming sales territory or team—what steps did you take?
3 How do you balance direct sales vs. channel partner sales, and what metrics do you use to measure partner performance?
4 Tell us about your experience with complex B2B sales cycles in industries like mining, construction, or environmental monitoring.
5 How would you build a cohesive team culture across a remote team spanning multiple time zones?
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⚠️ Common Mistakes to Avoid

  • Sending a generic application without mentioning Wingtra's specific products or mission—show you've done your homework.
  • Overemphasizing direct sales experience without addressing channel partner management, which is critical for this role.
  • Ignoring the remote leadership aspect—failing to discuss how you'll manage and motivate a distributed team can signal a lack of fit.

📅 Application Timeline

This position is open until filled. However, we recommend applying as soon as possible as roles at mission-driven organizations tend to fill quickly.

Typical hiring timeline:

1

Application Review

1-2 weeks

2

Initial Screening

Phone call or written assessment

3

Interviews

1-2 rounds, usually virtual

✓

Offer

Congratulations!

Ready to Apply?

Good luck with your application to Wingtra!

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