Enterprise Demand Generation Manager

• Define and execute demand generation strategy across paid media, email, lifecycle, ABM/ABX, content distribution, and integrated campaigns to drive pipeline for enterprise grocery retailers.
• Own event and webinar programs end-to-end, including strategy, execution, and measurable pipeline outcomes.
• Evolve the marketing stack with AI tools, lead scoring, and signal-based automation; build full-funnel reporting and analytics.

This role directly contributes to reducing food waste and improving fresh food access by driving adoption of Afresh's AI platform, which prevented over 200 million pounds of food waste last year.

• 6+ years of demand generation experience at an enterprise B2B SaaS company, ideally selling into a defined, named-account market.
• Hands-on experience with HubSpot, LinkedIn, Google Ads, and building campaigns end-to-end.
• Strong strategic and analytical skills with a data-driven approach to investment decisions.
• Excellent cross-functional collaboration, especially with sales, and strong written communication.

Competitive compensation including base salary, variable bonus, and equity. Mission-driven impact, growth opportunity in a rapidly scaling company, ownership and autonomy, collaborative culture. Hybrid role based in San Francisco (2 days/week).

Afresh is an AI platform for grocery that helps retailers reduce food waste and maximize sales through proprietary AI solutions, serving partners like Albertsons, Meijer, and Wakefern.