How to apply for Director of Digital and Movement Building

About Center for Countering Digital Hate

The Center for Countering Digital Hate (CCDH) is a leading international NGO dedicated to holding tech companies accountable for the harms their platforms amplify. They combine rigorous research with strategic communications to expose digital threats like hate speech, disinformation, and extremism, and they are now building a global movement to demand a safer internet. Working here means joining a mission-driven, high-impact team that takes on some of the world's most powerful corporations and fights for systemic change.

About the role

As Director of Digital and Movement Building, you will architect and execute CCDH's digital strategy to grow a global movement for tech accountability. You'll lead a team to build digital infrastructure, nurture communities, design campaigns, and create supporter journeys that convert awareness into collective action. This role is pivotal in scaling CCDH's reach and mobilizing millions to pressure tech giants for change.

A typical day

A typical day might involve leading a digital team meeting to align on campaign priorities, reviewing analytics to optimize a social media push, and collaborating with the communications team to craft messaging for a new report. You could also be brainstorming with creators or partners on a joint campaign, while also diving into the weeds of a supporter journey to improve conversion rates. Expect a mix of strategic planning, creative problem-solving, and hands-on digital work in a fast-paced, mission-driven environment.

Who Center for Countering Digital Hate is looking for

• Proven experience leading digital strategy and teams in a mission-driven organization, with a track record of growing online movements and engaging communities at scale.
• Deep expertise in campaign strategy, social media, content creation, audience growth, and digital fundraising, with the ability to be hands-on when needed.
• Strong editorial judgment and the ability to translate complex research into compelling digital narratives that inspire action.
• Experience managing and mentoring digital teams, with excellent project management skills and the ability to work across time zones in a remote, fast-paced environment.

Tips for this application

• Tailor your resume and cover letter to highlight specific campaigns or movements you've built that drove measurable growth and action, especially those related to social impact or tech accountability.
• Demonstrate your understanding of CCDH's work by referencing their recent reports or campaigns (e.g., on disinformation, hate speech, or platform accountability) and explain how your digital strategies could amplify them.
• Show you can balance strategic leadership with hands-on execution: provide examples of when you personally created content, managed social channels, or optimized digital funnels.
• Emphasize experience managing remote teams and collaborating across time zones, as CCDH is an international NGO with staff distributed globally.
• Use keywords from the job description (e.g., 'movement building', 'supporter journeys', 'digital infrastructure', 'creator networks') to align your application with their needs.

What to cover in your cover letter

['Your vision for how to build and scale a digital movement that turns passive supporters into active advocates for tech accountability.', "Concrete examples of digital campaigns you've led that resulted in significant audience growth, engagement, and measurable impact (e.g., petitions signed, donations raised, policy changes).", 'Your approach to leading and mentoring a digital team while fostering innovation and maintaining high execution standards in a remote environment.', "Why CCDH's mission resonates with you personally and how your values align with their commitment to fighting digital hate and holding tech companies accountable."]

Research before applying

• Read CCDH's recent reports and campaigns (e.g., on TikTok, Facebook, or YouTube) to understand their research focus and how they communicate findings.
• Follow CCDH on social media (Twitter, Instagram, LinkedIn) to analyze their current digital presence, tone, and engagement strategies.
• Research the tech accountability landscape and key players (e.g., other NGOs, coalitions) to understand where CCDH fits and potential collaboration opportunities.
• Look into the backgrounds of CCDH's leadership and digital team to understand their expertise and how you might complement it.

Likely interview topics

Based on the job description, expect questions about:

• How would you design a digital campaign to mobilize CCDH's supporters around a new report exposing a tech company's failure to address hate speech?
• Describe your experience building and managing a digital team. How do you ensure collaboration and productivity across different time zones?
• What metrics do you use to measure the success of movement-building efforts, and how would you apply them at CCDH?
• Can you share an example of a time you had to pivot a digital strategy quickly in response to a breaking news moment or crisis?
• How would you approach growing CCDH's digital fundraising and supporter base while maintaining authenticity and trust with the audience?

Common mistakes to avoid

• Focusing only on vanity metrics (e.g., follower counts) without demonstrating how you've converted engagement into meaningful action or impact.
• Neglecting to show hands-on digital skills; this role requires both strategic vision and the ability to execute, so avoid appearing purely managerial.
• Ignoring the international and remote nature of the role; failing to address how you've successfully managed teams or campaigns across geographies could be a drawback.