How to apply for Communications Designer

About White Circle

White Circle is an AI Safety company that builds the safety, reliability, and optimization layer for AI systems. They process over 100 million API calls per month and have raised $70M in total funding from investors at OpenAI, Anthropic, HuggingFace, Mistral, DeepMind, Datadog, and Sentry. The team is small and focused, and they fine-tune their own LLMs to run faster and cheaper than open or proprietary models.

About the role

As a Communications Designer, you will shape how White Circle looks and feels across the website, product, and brand. You will design landing pages from concept to responsive final designs, develop visual languages and graphic systems, and explore motion, 3D, and other ways to make the brand feel alive. Your work will directly influence how AI safety is presented to the world.

A typical day

A typical day might involve sketching ideas for a new landing page, refining a visual system for the product, or creating illustrations for a blog post. You could also spend time exploring motion or 3D concepts to make the brand feel more dynamic. You would collaborate closely with the small team to ship designs quickly to production.

Who White Circle is looking for

• Has a strong portfolio of landing pages and visual systems for tech or SaaS companies, showing both design and production skills.
• Can create illustrations, graphics, and motion/3D elements that work across web and product interfaces.
• Is comfortable working in a small, fast-moving team where designs ship to production quickly.
• Understands or is eager to learn about AI safety and how to communicate complex technical concepts visually.

Tips for this application

• Include a link to your portfolio in your application, and make sure it features landing pages and visual systems you designed end-to-end.
• In your cover letter or application, mention specific examples of how you have evolved a brand across website and product.
• Show familiarity with White Circle's product by referencing their policies concept or AI safety focus in your materials.
• If you have motion or 3D work, highlight it—this role explicitly mentions exploring those areas.
• Keep your application concise and direct, matching the company's no-nonsense style as seen in their job description.

What to cover in your cover letter

['Your experience designing landing pages from first idea to responsive final designs, with concrete examples.', 'How you have developed visual languages, patterns, or illustration systems that scale across a brand.', "Any motion or 3D design work you have done and how it could apply to White Circle's brand.", "Why you want to work on AI safety and how you can help communicate White Circle's technical product visually."]

Research before applying

• Explore White Circle's website and product to understand their current brand and how policies work.
• Read about AI safety and the specific challenges White Circle addresses, such as testing and enforcing policies at scale.
• Look up White Circle's funding announcements and investor list to understand their growth stage and backers.
• Check the portfolios of designers who have worked on developer tools or AI products to see common visual approaches.

Likely interview topics

Based on the job description, expect questions about:

• Walk us through your process for designing a landing page from concept to launch.
• How do you approach building a visual language that works across both website and product?
• Show us an example of a brand evolution you contributed to and what you learned.
• How do you use motion or 3D in your design work, and what tools do you use?
• How would you explain White Circle's product to a non-technical audience using visuals?

Common mistakes to avoid

• Submitting a portfolio that only shows static graphics without any landing pages or responsive designs.
• Ignoring the AI safety context and treating the role as a generic communications design job.
• Using overly promotional language in your application that clashes with the company's direct, technical tone.