Application Guide

How to Apply for Strategic Marketing Advisor

at AECOM

🏢 About AECOM

AECOM is a global infrastructure consulting firm committed to delivering a better world through sustainable design, engineering, and construction solutions. In Australia, they are known for landmark projects like the Sydney Metro and major renewable energy initiatives, offering employees the chance to work on projects that shape communities for generations.

About This Role

As the Strategic Marketing Advisor for Buildings + Places, you will own the marketing plan and budget to drive growth in one of AECOM's key sectors. Your work will directly influence major infrastructure and environmental projects by translating complex technical solutions into compelling client stories.

💡 A Day in the Life

Your day might start with a virtual check-in with the Buildings + Places leadership to review pipeline and upcoming bids, then shift to drafting a case study with a structural engineer for a client proposal. After lunch, you’ll coordinate logistics for an industry conference booth, followed by an afternoon analyzing campaign metrics and adjusting the quarterly marketing plan based on ROI data.

🚀 Application Tools

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Interview Prep

Practice questions for this role

🎯 Who AECOM Is Looking For

  • A strategic marketer with 5+ years of experience in B2B services, ideally in engineering, construction, or professional services, who can develop data-driven plans and measure ROI.
  • A skilled storyteller who can transform technical jargon into persuasive content for C-suite and government clients, with examples of past campaigns that simplified complex offerings.
  • An events expert comfortable managing logistics for high-stakes client events and industry conferences, from sponsor booths to executive briefings.
  • A collaborative partner who thrives in matrixed organizations, able to influence engineers, project managers, and client account managers without direct authority.

📝 Tips for Applying to AECOM

1

Highlight any experience with infrastructure or built environment projects—mention specific types like hospitals, airports, or data centers—and how you marketed them.

2

Quantify your impact: use metrics like pipeline growth, event attendance, content engagement, or ROI percentages from past marketing plans.

3

Show you understand AECOM’s sustainability focus by mentioning how you integrated ESG messaging into previous campaigns.

4

Tailor your resume to include examples of working with technical SMEs (engineers, architects) to co-create content or presentations.

5

In your cover letter, name-drop AECOM’s recent ANZ projects (e.g., Melbourne Metro Tunnel, Western Sydney Airport) to show genuine interest.

✉️ What to Emphasize in Your Cover Letter

['Emphasize your ability to align marketing strategies with business growth priorities, referencing specific revenue or lead generation targets you’ve achieved.', 'Demonstrate your knack for translating technical expertise into accessible content, perhaps by citing a case study where you simplified a complex engineering concept for a non-technical audience.', 'Showcase your event management experience, particularly for high-profile industry conferences like Infrastructure Summit or Green Building Council events.', 'Express enthusiasm for AECOM’s commitment to sustainability and innovation, and how you can help communicate their legacy-building work.']

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🔍 Research Before Applying

To stand out, make sure you've researched:

  • → Review AECOM’s recent press releases and case studies for Buildings + Places in ANZ, particularly on sustainable design and digital innovation.
  • → Study AECOM’s annual report or sustainability report to understand their strategic priorities and how marketing supports them.
  • → Familiarize yourself with key industry events in ANZ such as the Infrastructure Partnerships Australia Summit or the Green Building Council’s Greenbuild conference.
  • → Look into AECOM’s competitors (e.g., Jacobs, Aurecon, WSP) to understand their marketing approaches and identify differentiators.

💬 Prepare for These Interview Topics

Based on this role, you may be asked about:

1 How would you develop a marketing plan for the Buildings + Places division? Walk us through your process from research to KPIs.
2 Describe a time you had to work with technical experts to create content. How did you ensure accuracy while keeping it client-friendly?
3 Tell us about a successful client event you led. How did you measure its impact on business development?
4 How do you prioritize marketing activities when resources are limited? Give an example from a past role.
5 What do you know about AECOM’s current projects in Australia and New Zealand? How would you leverage them in your marketing?
Practice Interview Questions →

⚠️ Common Mistakes to Avoid

  • Submitting a generic marketing resume without tailoring to the built environment or professional services sector.
  • Focusing only on creative aspects and ignoring the strategic, data-driven side of the role (e.g., budget ownership, ROI).
  • Neglecting to mention collaboration with technical teams—this role requires strong partnership with engineers and client managers.

📅 Application Timeline

This position is open until filled. However, we recommend applying as soon as possible as roles at mission-driven organizations tend to fill quickly.

Typical hiring timeline:

1

Application Review

1-2 weeks

2

Initial Screening

Phone call or written assessment

3

Interviews

1-2 rounds, usually virtual

✓

Offer

Congratulations!

Ready to Apply?

Good luck with your application to AECOM!

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