Application Guide

How to Apply for Senior Director, Electrical Distribution Channels

at Charge Point

🏢 About Charge Point

ChargePoint is at the forefront of the EV charging industry, operating the world's largest open charging network and providing comprehensive hardware, software, and mobile solutions. With a mission to make electric mobility a global reality, ChargePoint offers a unique opportunity to be part of a trillion-dollar market and shape the future of transportation.

About This Role

As Senior Director, Electrical Distribution Channels, you will lead ChargePoint's strategy and execution for partnering with electrical distributors, a critical channel for expanding EV charging infrastructure. Reporting directly to the CEO, this role is pivotal in driving revenue growth and market penetration, making it a high-impact position within the company.

💡 A Day in the Life

A typical day might start with a virtual check-in with your team, followed by calls with key distribution partners to discuss performance and opportunities. You might spend time analyzing channel data, preparing for a quarterly business review, or collaborating with marketing on partner enablement materials. The rest of the day could involve strategic planning, negotiating contracts, or meeting with the CEO to align on channel initiatives.

🎯 Who Charge Point Is Looking For

  • Proven track record in channel sales, specifically within electrical distribution or similar B2B channels, with a deep understanding of distributor dynamics and partner ecosystems.
  • Strong leadership skills with experience managing high-performing teams and collaborating cross-functionally with sales, marketing, and product teams.
  • Strategic thinker with the ability to develop and execute comprehensive channel programs, including partner enablement, demand generation, and sales enablement.
  • Excellent communication and negotiation skills, capable of building lasting relationships with key distribution partners and internal stakeholders.

📝 Tips for Applying to Charge Point

1

Tailor your resume to highlight specific achievements in channel sales, such as revenue growth, partner recruitment, or program development, using quantifiable metrics.

2

Research ChargePoint's recent partnerships and news to demonstrate your knowledge of their channel strategy and how you can contribute.

3

In your cover letter, explicitly mention your experience with electrical distributors and how it aligns with ChargePoint's mission to accelerate EV adoption.

4

Emphasize your ability to work in a remote environment and your self-motivation, as this role is remote.

5

Prepare to discuss how you've successfully navigated complex partner ecosystems and driven adoption of new technologies in past roles.

✉️ What to Emphasize in Your Cover Letter

['Highlight your understanding of the electrical distribution landscape and how your experience can help ChargePoint expand its market reach.', "Showcase your strategic vision for growing ChargePoint's presence in this channel and your ability to execute on that vision.", "Demonstrate your leadership style and how you've built and motivated teams in a remote or distributed environment.", "Express genuine passion for the EV industry and ChargePoint's mission, connecting your personal values to the company's values."]

Generate Cover Letter →

🔍 Research Before Applying

To stand out, make sure you've researched:

  • Study ChargePoint's product portfolio, especially their commercial and fleet charging solutions, to understand how they fit into distribution channels.
  • Review recent press releases and news about ChargePoint's partnerships with utilities, fleets, and other stakeholders to understand their market positioning.
  • Look into ChargePoint's competitors and how they approach electrical distribution, to identify gaps and opportunities.
  • Familiarize yourself with ChargePoint's financial performance and growth strategies, as reported in their quarterly earnings and investor presentations.

💬 Prepare for These Interview Topics

Based on this role, you may be asked about:

1 How would you develop a go-to-market strategy for electrical distributors in a specific region?
2 Describe a time you successfully launched a new product through a channel partner. What were the key steps and outcomes?
3 How do you balance the needs of distribution partners with the company's goals and margin requirements?
4 What metrics would you use to measure the success of a channel program, and how would you track them?
5 How do you stay updated on industry trends in EV charging and electrical distribution, and how would you apply that knowledge here?
Practice Interview Questions →

⚠️ Common Mistakes to Avoid

  • Don't submit a generic application that doesn't address the specific requirements of the role, such as channel sales or electrical distribution experience.
  • Avoid focusing only on your past achievements without connecting them to how you can drive results for ChargePoint in this role.
  • Don't neglect to mention your experience with remote work or your ability to thrive in a remote-first culture, as this is a remote position.

📅 Application Timeline

This position is open until filled. However, we recommend applying as soon as possible as roles at mission-driven organizations tend to fill quickly.

Typical hiring timeline:

1

Application Review

1-2 weeks

2

Initial Screening

Phone call or written assessment

3

Interviews

1-2 rounds, usually virtual

Offer

Congratulations!

Ready to Apply?

Good luck with your application to Charge Point!