Application Guide

How to Apply for Senior Account Executive

at Aurora Solar

🏢 About Aurora Solar

Aurora Solar is at the forefront of the clean energy transition, leveraging AI to streamline solar adoption for installers and energy companies. Their mission-driven culture combines cutting-edge technology with a tangible impact on sustainability, making it an exciting place for those passionate about climate tech.

About This Role

As a Senior Account Executive, you'll own the full sales cycle for European solar companies, driving ARR growth by converting prospects into long-term clients. Your success directly fuels the expansion of renewable energy infrastructure, making this role both commercially rewarding and environmentally impactful.

💡 A Day in the Life

Mornings often involve reviewing pipeline metrics in Salesforce and prioritizing outreach to new prospects. Afternoons are filled with discovery calls, product demos with installers or EPCs, and internal syncs with marketing on lead quality. You'll also spend time negotiating contracts and collaborating with EU leadership on market strategy.

🎯 Who Aurora Solar Is Looking For

  • Proven track record in B2B SaaS sales, specifically targeting solar installers, EPCs, or energy companies in Europe.
  • Skilled in consultative selling, able to uncover pain points in solar project workflows and position Aurora's AI platform as the solution.
  • Comfortable with complex, multi-stakeholder deals involving technical buyers, executives, and procurement teams.
  • Fluent in English and ideally another European language (e.g., German, French, Spanish) to cover diverse markets.

📝 Tips for Applying to Aurora Solar

1

Highlight specific examples of exceeding ARR quotas in solar or energy tech, not just generic SaaS metrics.

2

Tailor your resume to show experience with full-cycle sales (prospecting to close) and CRM pipeline management.

3

Research Aurora's platform features (e.g., AI design, financial analysis) and mention how you'd position them against competitors like PVsyst or Helioscope.

4

Include a brief note on your understanding of the European solar market, such as key countries (Germany, Spain) or regulatory incentives.

5

Use your cover letter to demonstrate passion for sustainability and how your sales approach aligns with Aurora's mission.

✉️ What to Emphasize in Your Cover Letter

['Your experience driving revenue in the solar or energy sector, with specific quota achievements.', 'Ability to navigate long sales cycles with multiple stakeholders (e.g., installers, EPCs, financiers).', "Familiarity with Aurora's value proposition: how AI improves efficiency and reduces costs for solar companies.", 'Your motivation to contribute to the clean energy transition through sales.']

Generate Cover Letter →

🔍 Research Before Applying

To stand out, make sure you've researched:

  • Explore Aurora's website and product demos to understand their AI design, quoting, and financial analysis tools.
  • Read recent news about the European solar market, including policy changes (e.g., EU Solar Strategy) and key players.
  • Look at customer case studies or testimonials to understand typical pain points Aurora solves.
  • Check Aurora's blog or press releases for product updates or market insights.

💬 Prepare for These Interview Topics

Based on this role, you may be asked about:

1 Walk me through a complex deal you closed in the solar/energy space. How did you manage stakeholders?
2 How would you prospect and build pipeline in a new European market (e.g., France or Italy)?
3 What do you know about Aurora's competitors, and how would you differentiate our platform?
4 Describe a time you used CRM data to forecast revenue and adjust your sales strategy.
5 How do you stay updated on solar industry trends and regulations across Europe?
Practice Interview Questions →

⚠️ Common Mistakes to Avoid

  • Submitting a generic application without referencing solar or energy experience.
  • Focusing only on inbound leads; emphasize outbound prospecting skills for new business.
  • Underestimating the importance of CRM hygiene and forecasting in the interview.

📅 Application Timeline

This position is open until filled. However, we recommend applying as soon as possible as roles at mission-driven organizations tend to fill quickly.

Typical hiring timeline:

1

Application Review

1-2 weeks

2

Initial Screening

Phone call or written assessment

3

Interviews

1-2 rounds, usually virtual

Offer

Congratulations!

Ready to Apply?

Good luck with your application to Aurora Solar!