Application Guide
How to Apply for Sale Executive
at Orijin
🏢 About Orijin
Orijin is a public benefit corporation and certified B Corporation that provides a cloud-based learning and communications platform on secure tablets in correctional facilities, never charging incarcerated individuals or their families. Working here means contributing to a mission-driven organization that focuses on rehabilitation and reducing recidivism, making a tangible social impact while operating in a unique and challenging market.
About This Role
As a Sales Executive, you will own the full sales lifecycle across western states, targeting public agencies like Departments of Corrections, Labor, and Education. This role is impactful because you'll be directly responsible for expanding access to education and communication tools for incarcerated individuals, helping to transform lives and communities.
💡 A Day in the Life
A typical day might start with reviewing your CRM pipeline and preparing for a call with a Department of Corrections official. You could then travel to a correctional facility for a product demonstration, followed by a virtual meeting with Product and Marketing teams to align on a new RFP response. Evenings might involve attending an industry conference or networking event to build relationships.
🚀 Application Tools
🎯 Who Orijin Is Looking For
- Proven track record in government or public sector sales, with specific experience navigating state procurement processes and RFPs.
- Ability to build and maintain executive-level relationships with state officials and multi-stakeholder groups.
- Comfortable with a ~50% travel schedule, including visits to correctional facilities and industry conferences.
- Strong CRM discipline and forecasting skills, with experience managing complex, consultative sales cycles.
📝 Tips for Applying to Orijin
Highlight any direct experience with correctional facilities, justice-involved populations, or related public sector agencies in your resume and cover letter.
Quantify your past sales success, especially in government contracts, including deal sizes, cycle lengths, and win rates.
Demonstrate your understanding of the public benefit corporation model and B Corp certification by mentioning why Orijin's mission resonates with you.
Tailor your application to show familiarity with the western states' landscape and any existing relationships in that region.
Prepare to discuss how you've navigated multi-stakeholder procurement processes and managed complex sales cycles in your previous roles.
✉️ What to Emphasize in Your Cover Letter
["Your passion for social impact and alignment with Orijin's mission of providing education to incarcerated individuals.", 'Specific examples of government sales success, including navigating RFPs and building relationships with state agencies.', 'Your ability to work cross-functionally with Product, Marketing, and Customer Success teams to close deals.', 'Any relevant experience or knowledge of the corrections system or reentry programs.']
Generate Cover Letter →🔍 Research Before Applying
To stand out, make sure you've researched:
- → Read Orijin's B Corp impact report and understand their social and environmental commitments.
- → Familiarize yourself with the current state of correctional education technology and key legislation affecting it.
- → Research the specific western states you'd cover and their recent procurement trends for correctional services.
- → Learn about Orijin's competitors in the correctional education space and how they differentiate.
💬 Prepare for These Interview Topics
Based on this role, you may be asked about:
⚠️ Common Mistakes to Avoid
- Failing to emphasize your government sales experience or treating this like a typical B2B sales role.
- Not showing genuine interest in the mission; Orijin is a benefit corp, so passion for social impact is critical.
- Overlooking the travel requirement; be prepared to discuss your willingness and ability to travel ~50%.
📅 Application Timeline
This position is open until filled. However, we recommend applying as soon as possible as roles at mission-driven organizations tend to fill quickly.
Typical hiring timeline:
Application Review
1-2 weeks
Initial Screening
Phone call or written assessment
Interviews
1-2 rounds, usually virtual
Offer
Congratulations!