Application Guide

How to Apply for Pursuit Campaign Manager

at AECOM

🏢 About AECOM

AECOM is a global leader in infrastructure and environmental solutions, committed to building sustainable legacies. With a focus on innovation and collaboration, the company offers the opportunity to work on high-impact projects that shape communities worldwide. As a remote-friendly employer, AECOM values flexibility and diverse perspectives.

About This Role

As a Pursuit Campaign Manager, you will lead strategic positioning campaigns for critical business pursuits, blending marketing expertise with capture team insights. This role is impactful because your campaigns directly influence win rates and revenue growth, requiring you to craft compelling narratives that differentiate AECOM in competitive markets.

💡 A Day in the Life

A typical day might start with a virtual stand-up with the capture team to align on pursuit priorities. You'd then analyze competitor data, refine campaign messaging, and lead a workshop to brainstorm positioning strategies. Afternoon could involve reviewing campaign dashboards, adjusting tactics based on KPIs, and coordinating with regional stakeholders via video calls.

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Interview Prep

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🎯 Who AECOM Is Looking For

  • A strategic thinker who can translate market and competitor insights into compelling positioning that drives pursuit success.
  • Experienced in both pursuit (capture) and marketing environments, understanding the nuances of each.
  • A self-starter who thrives in fast-paced, deadline-driven settings and can manage multiple campaigns simultaneously.
  • Skilled in orchestrating complex stakeholder collaboration across diverse teams and regions, with strong communication and project management abilities.

📝 Tips for Applying to AECOM

1

Tailor your resume to highlight specific examples of pursuit campaigns you've led, including KPIs and win rates achieved.

2

In your cover letter, demonstrate familiarity with AECOM's recent projects or sustainability initiatives to show genuine interest.

3

Emphasize your experience with the SOSTAC framework or similar marketing planning models, as it's explicitly mentioned in the job description.

4

Showcase your ability to work remotely and collaborate across time zones by mentioning tools and strategies you've used (e.g., Slack, Asana, regular syncs).

5

Include a portfolio or case studies of past pursuit campaigns, detailing your role in positioning, market research, and performance tracking.

✉️ What to Emphasize in Your Cover Letter

['Your ability to synthesize market research into a compelling value proposition that aligns with win strategy.', "Specific examples of integrated marketing campaigns you've developed and executed, linking them to business outcomes.", 'Your experience collaborating with capture and pursuit teams, highlighting how you bridged marketing and sales.', "Your passion for sustainability and infrastructure, tying your career goals to AECOM's mission of building sustainable legacies."]

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🔍 Research Before Applying

To stand out, make sure you've researched:

  • → Explore AECOM's recent press releases and case studies to understand their key projects and sustainability initiatives.
  • → Review AECOM's corporate values and diversity & inclusion efforts to align your application with their culture.
  • → Familiarize yourself with AECOM's competitors like Jacobs, WSP, and Stantec to understand the competitive landscape.
  • → Look into AECOM's remote work policies and any employee testimonials about working remotely at the company.

💬 Prepare for These Interview Topics

Based on this role, you may be asked about:

1 Describe a time you led a pursuit campaign that faced significant competition. How did you differentiate AECOM's offering?
2 How would you apply the SOSTAC framework to a hypothetical pursuit for a major infrastructure project?
3 Tell us about a time you had to manage conflicting priorities from multiple stakeholders across different regions.
4 What KPIs do you consider most important for measuring pursuit campaign success, and how do you optimize based on data?
5 How do you stay current with market trends and competitor activities in the infrastructure/environmental sector?
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⚠️ Common Mistakes to Avoid

  • Submitting a generic cover letter that doesn't mention AECOM or specific projects. Personalize it!
  • Overlooking the requirement for both pursuit and marketing experience. Ensure your resume balances both.
  • Failing to provide concrete metrics (e.g., win rates, ROI) for past campaigns. Vague descriptions weaken your application.

📅 Application Timeline

This position is open until filled. However, we recommend applying as soon as possible as roles at mission-driven organizations tend to fill quickly.

Typical hiring timeline:

1

Application Review

1-2 weeks

2

Initial Screening

Phone call or written assessment

3

Interviews

1-2 rounds, usually virtual

✓

Offer

Congratulations!

Ready to Apply?

Good luck with your application to AECOM!

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