Application Guide

How to Apply for Director of Expansion

at Via Transporation

🏢 About Via Transporation

Via Transportation is a global leader in transforming public transit through cutting-edge software, partnering with cities and agencies to create efficient, affordable, and sustainable networks. Their technology powers on-demand mobility solutions in over 600 communities worldwide, making them a mission-driven innovator in urban mobility.

About This Role

As Director of Expansion, you'll lead the launch of new services across the US, managing a team of Launch Managers to ensure on-time delivery and partner satisfaction. This role is critical to Via's growth, requiring you to navigate complex stakeholder relationships and cross-functional collaboration to scale operations efficiently.

💡 A Day in the Life

Your day might start with a stand-up with your Launch Managers to review progress on multiple service launches, followed by a call with a city partner to address operational concerns. Afternoon could involve cross-functional meetings with Product and Finance to align on launch timelines and budgets, ending with a deep dive into launch metrics to identify bottlenecks.

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Interview Prep

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🎯 Who Via Transporation Is Looking For

  • A seasoned leader with 10+ years of experience blending consulting and operating roles, ideally in high-growth tech or transportation.
  • Proven track record of scaling teams or launching new lines of business in fast-paced, ambiguous environments.
  • Strong analytical and problem-solving skills, with the ability to drive data-informed decisions and manage multiple projects simultaneously.
  • Excellent communication and stakeholder management abilities, comfortable serving as the senior operational counterpart to agency leadership.

📝 Tips for Applying to Via Transporation

1

Quantify your impact in previous launches or expansions (e.g., '% growth in service area' or 'reduced launch timeline by X%').

2

Highlight experience working with public sector or government agencies, as this role requires partnering with transit authorities.

3

Showcase your team leadership by describing how you've coached and developed managers, not just individual contributors.

4

Tailor your resume to reflect a blend of strategic consulting and hands-on operational execution.

5

Mention any experience with mobility, logistics, or on-demand services to demonstrate industry alignment.

✉️ What to Emphasize in Your Cover Letter

['Emphasize your ability to lead complex, multi-stakeholder launches from inception to scale.', 'Highlight your experience in high-growth environments and comfort with ambiguity.', 'Showcase your people leadership, specifically coaching and developing teams.', "Connect your background to Via's mission of transforming transportation into sustainable networks."]

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🔍 Research Before Applying

To stand out, make sure you've researched:

  • → Read Via's case studies on their website to understand typical launch processes and partner outcomes.
  • → Research recent news about Via's expansion into new cities or partnerships to understand current growth areas.
  • → Familiarize yourself with the competitive landscape (e.g., Uber, Lyft, Moovit) and how Via differentiates.
  • → Review Via's blog or press releases to understand their company culture and values around sustainability and equity.

💬 Prepare for These Interview Topics

Based on this role, you may be asked about:

1 Walk me through a time you launched a new service or product in a new market. What were the key challenges and how did you overcome them?
2 How do you build trust with external partners, especially government agencies, during times of change?
3 Describe your approach to managing a team of managers. How do you ensure alignment and operational excellence?
4 How do you prioritize competing demands across multiple launches with limited resources?
5 Tell me about a time you used data to drive a difficult decision in an ambiguous situation.
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⚠️ Common Mistakes to Avoid

  • Being too vague about your impact—use specific metrics and examples.
  • Underestimating the importance of government/agency stakeholder management; don't focus only on commercial aspects.
  • Neglecting to show how you've developed others; this role is heavily about team leadership.

📅 Application Timeline

This position is open until filled. However, we recommend applying as soon as possible as roles at mission-driven organizations tend to fill quickly.

Typical hiring timeline:

1

Application Review

1-2 weeks

2

Initial Screening

Phone call or written assessment

3

Interviews

1-2 rounds, usually virtual

✓

Offer

Congratulations!

Ready to Apply?

Good luck with your application to Via Transporation!

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