Application Guide

How to Apply for Werkstudent:in Kommunikation & Marketing (m/w/d) - Deutschland/ Remote

at Planet2050

🏢 About Planet2050

Planet2050 is a mission-driven startup that combines digital innovation with climate action, financing high-quality carbon projects across value chains. Working here means contributing directly to the fight against climate change while gaining hands-on experience in a fast-growing, remote-first company.

About This Role

As a working student in communication and marketing, you'll shape digital content strategies, create SEO-optimized articles and newsletters, and support event communications. Your work will amplify Planet2050's impact by engaging stakeholders and driving awareness for carbon projects.

💡 A Day in the Life

You might start your day by drafting a newsletter in German about a new carbon project, then switch to optimizing a blog post for SEO. After a virtual team stand-up, you'll research policy updates for a project manager and schedule social media posts using automation tools—all from your home office.

🚀 Application Tools

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Interview Prep

Practice questions for this role

🎯 Who Planet2050 Is Looking For

  • A current Bachelor's or Master's student in Marketing, Communications, PR, Environmental Sciences, or International Management with native-level German and excellent English.
  • Hands-on experience with SEO best practices and CMS tools like WordPress or Statamic, evidenced by past projects or coursework.
  • Proficient in Excel and Google Workspace, with the ability to analyze data and automate communication campaigns.
  • Passionate about sustainability and the carbon market, with strong research skills to support project managers on climate topics.

📝 Tips for Applying to Planet2050

1

Tailor your CV to highlight any experience with newsletter tools (e.g., Mailchimp), SEO projects, or content management systems like WordPress.

2

In your cover letter, explicitly mention your familiarity with the carbon market or sustainability topics—show you understand Planet2050's mission.

3

Include a link to a portfolio or writing samples (e.g., blog posts, newsletters) that demonstrate your ability to create engaging digital content.

4

Since the role is remote, emphasize your self-discipline, time management, and experience working independently in a distributed team.

5

Research Planet2050's current projects and mention a specific one you find interesting in your application to show genuine interest.

✉️ What to Emphasize in Your Cover Letter

['Your fluency in both German and English and how it enables you to create content for diverse audiences.', 'Your understanding of SEO and CMS tools, with specific examples of how you improved website traffic or engagement.', "Your passion for climate action and how your academic background (e.g., environmental sciences or international management) aligns with Planet2050's work.", 'Your ability to support event communications and manage multiple tasks in a fast-paced startup environment.']

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🔍 Research Before Applying

To stand out, make sure you've researched:

  • → Read about Planet2050's mission and the types of carbon projects they finance (e.g., reforestation, renewable energy).
  • → Explore their website and blog to understand their tone, content style, and target audience.
  • → Look into recent news about the voluntary carbon market and EU climate policies to discuss in the interview.
  • → Check if Planet2050 has a LinkedIn or social media presence to see how they communicate externally.

💬 Prepare for These Interview Topics

Based on this role, you may be asked about:

1 How would you approach creating a content calendar for a carbon project launch?
2 Describe your experience with SEO—can you give an example of a keyword strategy you implemented?
3 How do you stay updated on developments in the carbon market or sustainability policy?
4 Tell us about a time you had to manage conflicting priorities while working remotely.
5 How would you measure the success of a newsletter campaign?
Practice Interview Questions →

⚠️ Common Mistakes to Avoid

  • Submitting a generic application without mentioning Planet2050's specific focus on carbon financing and digital tools.
  • Overlooking the requirement for native German and excellent English—ensure your application is flawless in both languages.
  • Not showcasing any technical skills (e.g., SEO, CMS) even if you have them—provide concrete examples.

📅 Application Timeline

This position is open until filled. However, we recommend applying as soon as possible as roles at mission-driven organizations tend to fill quickly.

Typical hiring timeline:

1

Application Review

1-2 weeks

2

Initial Screening

Phone call or written assessment

3

Interviews

1-2 rounds, usually virtual

✓

Offer

Congratulations!

Ready to Apply?

Good luck with your application to Planet2050!

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