Sr Director, Performance Marketing
Beyond Meat
Posted
Nov 04, 2025
Location
New York, NY
Type
Full-time
Compensation
$150000 - $180000
Mission
What you will drive
Lead the development and execution of our performance marketing strategy, driving growth and revenue through data-driven decision making. Develop and manage a high-performing team of performance marketers, providing coaching, mentoring, and performance feedback to ensure team members are meeting their goals. Collaborate with cross-functional teams, including product, creative, and media, to ensure alignment and effective execution of marketing campaigns. Stay up-to-date with industry trends and best practices, applying knowledge to drive innovation and improvement in our performance marketing efforts. Manage and optimize our marketing budget, ensuring ROI and maximizing revenue growth. Develop and maintain relationships with key partners, including media agencies, vendors, and other stakeholders.
Impact
The difference you'll make
This role drives measurable impact on growth, engagement, and profitability for Beyond Meat, supporting the company's mission to create plant-based meat alternatives that benefit human health, climate change, animal welfare, and natural resource conservation.
Profile
What makes you a great fit
10+ years of experience in performance marketing, with a proven track record of driving growth and revenue. Strong leadership skills, with experience managing high-performing teams. Excellent communication and collaboration skills, with ability to work effectively with cross-functional teams. Strong analytical and problem-solving skills, with ability to interpret data and drive decision making. Experience with marketing automation platforms and data management systems. Strong understanding of digital marketing channels, including search, social, and email.
Benefits
What's in it for you
The starting annual base pay for this role is between USD $210,000 and $240,000. The role may also be eligible for bonus and benefits.
About
Inside Beyond Meat
Beyond Meat is a company focused on creating plant-based meat alternatives with the mission to benefit human health, climate change, animal welfare, and natural resource conservation.