Climate & Environment Full-time

Sr Director, Performance Marketing

Beyond Meat

Posted

Nov 04, 2025

Location

New York, NY

Type

Full-time

Compensation

$150000 - $180000

Mission

What you will drive

Lead the development and execution of our performance marketing strategy, driving growth and revenue through data-driven decision making. Develop and manage a high-performing team of performance marketers, providing coaching, mentoring, and performance feedback to ensure team members are meeting their goals. Collaborate with cross-functional teams, including product, creative, and media, to ensure alignment and effective execution of marketing campaigns. Stay up-to-date with industry trends and best practices, applying knowledge to drive innovation and improvement in our performance marketing efforts. Manage and optimize our marketing budget, ensuring ROI and maximizing revenue growth. Develop and maintain relationships with key partners, including media agencies, vendors, and other stakeholders.

Impact

The difference you'll make

This role drives measurable impact on growth, engagement, and profitability for Beyond Meat, supporting the company's mission to create plant-based meat alternatives that benefit human health, climate change, animal welfare, and natural resource conservation.

Profile

What makes you a great fit

10+ years of experience in performance marketing, with a proven track record of driving growth and revenue. Strong leadership skills, with experience managing high-performing teams. Excellent communication and collaboration skills, with ability to work effectively with cross-functional teams. Strong analytical and problem-solving skills, with ability to interpret data and drive decision making. Experience with marketing automation platforms and data management systems. Strong understanding of digital marketing channels, including search, social, and email.

Benefits

What's in it for you

The starting annual base pay for this role is between USD $210,000 and $240,000. The role may also be eligible for bonus and benefits.

About

Inside Beyond Meat

Beyond Meat is a company focused on creating plant-based meat alternatives with the mission to benefit human health, climate change, animal welfare, and natural resource conservation.