Application Guide

How to Apply for Social Media Manager

at Commons

🏢 About Commons

Commons is an award-winning sustainable fintech app backed by Sequoia Capital, Jay-Z, and the founders of Headspace, Fitbit, and Nest. It has been recognized as a TIME100 Most Influential Company and Apple App of the Day, making it a prestigious and mission-driven workplace.

About This Role

This role goes beyond scheduling posts; you'll own the entire social strategy, content creation, and community management across key channels like Instagram, with a focus on converting followers into app users. You'll work closely with the CMO to craft narratives that make sustainability engaging and actionable.

💡 A Day in the Life

Your day might start by reviewing engagement metrics and comments, then brainstorming and filming a Reel about a new sustainable brand partnership. Afternoon could involve scheduling the week's content, responding to community DMs, and collaborating with the CMO on a campaign for Earth Month.

🎯 Who Commons Is Looking For

  • A strategic storyteller who can balance polished brand content with authentic, real-time engagement
  • Proven experience growing and managing Instagram (feed, Stories, Reels) with a strong aesthetic sense
  • Deep understanding of sustainability and climate-conscious consumer behavior
  • Data-driven with ability to track performance and optimize for user acquisition

📝 Tips for Applying to Commons

1

Showcase a portfolio of Instagram content you've created, highlighting growth metrics and engagement rates

2

Include a brief social audit of Commons' current channels with specific recommendations for improvement

3

Demonstrate your passion for sustainability by mentioning any personal or professional eco-initiatives

4

Tailor your resume to emphasize narrative-driven content and community management over pure scheduling

5

Apply with a short video reel (30-60 seconds) introducing yourself and your vision for Commons' social presence

✉️ What to Emphasize in Your Cover Letter

['Your ability to turn complex sustainability topics into shareable, engaging content', 'Experience with performance marketing and converting social traffic to app downloads', "Understanding of the sustainable fintech space and Commons' unique value proposition", "Examples of how you've built and nurtured an online community aligned with brand values"]

Generate Cover Letter →

🔍 Research Before Applying

To stand out, make sure you've researched:

  • Download and use the Commons app to understand the user experience and features
  • Review Commons' current social channels and note strengths/weaknesses
  • Read recent news about Commons' funding, awards, and partnerships (e.g., TIME100, Sequoia)
  • Familiarize yourself with key competitors in sustainable fintech (e.g., Aspiration, Treecard)

💬 Prepare for These Interview Topics

Based on this role, you may be asked about:

1 How would you approach growing Commons' Instagram following while maintaining high engagement?
2 Describe a time you turned a brand's mission into a viral social campaign.
3 What metrics do you prioritize to measure social media success for a fintech app?
4 How do you stay updated on sustainability trends and incorporate them into content?
5 Walk us through your creative process for planning a month of Instagram content.
Practice Interview Questions →

⚠️ Common Mistakes to Avoid

  • Applying without any mention of sustainability or climate consciousness
  • Submitting a generic resume that doesn't highlight social media strategy or content creation
  • Ignoring the requirement to be hands-on with content production (not just strategy)

📅 Application Timeline

This position is open until filled. However, we recommend applying as soon as possible as roles at mission-driven organizations tend to fill quickly.

Typical hiring timeline:

1

Application Review

1-2 weeks

2

Initial Screening

Phone call or written assessment

3

Interviews

1-2 rounds, usually virtual

Offer

Congratulations!

Ready to Apply?

Good luck with your application to Commons!