Senior Manager, Email Strategy & CRM

• Develop and execute a comprehensive CRM roadmap that aligns with company growth goals
• Map the customer journey to identify key moments for intervention, from onboarding and activation to upsell and win-back strategies
• Oversee the deployment of high-impact campaigns across email, SMS and WhatsApp
• Establish a rigorous testing culture to optimize subject lines, content, send times, and offer structures

This role contributes to TerraCycle's mission of creating innovative sustainability solutions by turning one-time buyers into lifelong customers, increasing customer lifetime value, and supporting the company's recycling and reuse platforms that address waste management challenges globally.

• 4+ years in CRM, lifecycle marketing, or retention marketing, with at least 2 years in a leadership/management role
• Deep expertise with enterprise-level ESPs/CDPs (e.g., Hubspot or Klaviyo)
• Comfortable working with large datasets, and ability to teach staff how to construct relevant and actionable analyses
• Proven track record of scaling a CRM program that significantly moved the needle on retention and LTV

• Medical, Dental, Vision, Life, AD&D insurance available after 30 days
• 401(k) plan with company match available after 30 days
• 22 PTO + 2 VTO + 9 paid holidays per year
• Hybrid work schedule
• Year-round Flex Fridays
• Catered vegetarian lunch available in the office M-F
• Casual office environment
• Salary: $75,000 annually

TerraCycle is an international leader in innovative sustainability solutions, creating and operating first-of-their-kind platforms in recycling, recycled materials, and reuse. Operating in 20 countries, TerraCycle works with manufacturers, retailers and end users to implement turnkey recycling programs for hundreds of everyday waste streams that other waste management companies are unable to recycle.