Application Guide

How to Apply for Senior Manager Ads & Commercial Partnerships

at Choco

🏢 About Choco

Choco is revolutionizing the food supply chain by using AI software to connect distributors with restaurants, directly tackling food waste and sustainability challenges. Unlike traditional B2B companies, they're building a digital ecosystem where purchasing decisions happen, making their mission-driven approach uniquely positioned at the intersection of technology and environmental impact. Working here means contributing to a tangible solution for a global problem while operating in a fast-paced, product-focused environment.

About This Role

As Senior Manager Ads & Commercial Partnerships, you'll own Choco Ads end-to-end—from campaign execution and performance optimization to advertiser account management and commercial expansion. This role directly impacts revenue growth while ensuring major food service brands see real value from advertising within the Choco app where restaurants make purchasing decisions. You'll balance operational excellence with strategic partnership development as this business line scales.

💡 A Day in the Life

You might start by analyzing yesterday's campaign performance across different food service brands, then hop on a call with a major advertiser to discuss optimization opportunities. After lunch, you'd work on building segments for a new campaign launch while simultaneously developing outreach strategies for potential new partners. The day would blend data analysis, advertiser communication, and strategic planning for business growth.

🚀 Application Tools

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Interview Prep

Practice questions for this role

🎯 Who Choco Is Looking For

  • Has 5+ years experience in digital advertising operations, campaign management, or ad tech, preferably with B2B or marketplace platforms
  • Demonstrates proven ability to manage enterprise-level advertiser relationships and grow commercial partnerships
  • Possesses strong analytical skills to optimize campaign performance and report on ROI to stakeholders
  • Thrives in owning a product/business line end-to-end with both strategic vision and hands-on execution

📝 Tips for Applying to Choco

1

Quantify your impact on previous ad campaigns—include metrics like CTR, conversion rates, or revenue growth you directly influenced

2

Highlight any experience with food service, restaurant tech, or sustainability-focused companies to show domain alignment

3

Demonstrate you understand Choco's two-sided marketplace model (distributors + restaurants) in your application materials

4

Show examples of managing complex advertiser relationships while maintaining campaign performance

5

Reference specific aspects of Choco's mission around food waste reduction to show genuine interest in their purpose

✉️ What to Emphasize in Your Cover Letter

['Your experience owning a product or business line end-to-end, not just executing tasks', 'Specific examples of growing advertiser partnerships while maintaining campaign performance', "How your background aligns with Choco's mission to reduce food waste through technology", 'Your approach to balancing campaign operations with strategic commercial expansion']

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🔍 Research Before Applying

To stand out, make sure you've researched:

  • → Watch Choco's explainer video at https://bit.ly/4fyXonB to understand their product and mission
  • → Research their current advertiser partners in the food service industry
  • → Understand the restaurant supply chain challenges they're solving (food waste, inefficiency)
  • → Explore how digital advertising works in B2B marketplaces versus consumer platforms

💬 Prepare for These Interview Topics

Based on this role, you may be asked about:

1 Walk me through how you'd optimize a campaign for a food service brand in the Choco app
2 How would you approach onboarding and growing a new advertiser in this specific marketplace?
3 What metrics would you track to demonstrate value to both advertisers and Choco's business?
4 How do you balance hands-on campaign execution with strategic partnership development?
5 What experience do you have with AI or data-driven advertising platforms?
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⚠️ Common Mistakes to Avoid

  • Focusing only on consumer advertising experience without B2B or marketplace context
  • Treating this as just a campaign management role without showing commercial ownership mindset
  • Not demonstrating understanding of Choco's specific mission around sustainability and food systems

📅 Application Timeline

This position is open until filled. However, we recommend applying as soon as possible as roles at mission-driven organizations tend to fill quickly.

Typical hiring timeline:

1

Application Review

1-2 weeks

2

Initial Screening

Phone call or written assessment

3

Interviews

1-2 rounds, usually virtual

✓

Offer

Congratulations!

Ready to Apply?

Good luck with your application to Choco!

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