Application Guide
How to Apply for Sales Specialists - Mountain West Region - US
at Nofence
🏢 About Nofence
Nofence is pioneering virtual fencing technology that replaces traditional physical fences with GPS-based systems for livestock, promoting sustainable agriculture by reducing environmental impact and enhancing biodiversity. Working here means joining a mission-driven company at the intersection of ag-tech and environmental conservation, where you'll help transform traditional farming practices with innovative technology.
About This Role
As a Sales Specialist for the Mountain West Region, you'll be responsible for selling virtual fencing systems directly to US livestock producers through phone and email outreach while managing inbound inquiries. This role is impactful because you'll be introducing technology that reduces labor costs for farmers, minimizes environmental damage from traditional fencing, and contributes to more sustainable land management practices across the American West.
💡 A Day in the Life
A typical day involves making outbound calls to ranchers and farmers in the Mountain West region to demonstrate virtual fencing benefits, responding to inbound inquiries via email and phone about product capabilities, updating customer interactions in the CRM system, and collaborating with the support team on customer cases. You might spend part of the day preparing for an upcoming agricultural trade show in Colorado or joining a cross-functional meeting to improve sales processes.
🚀 Application Tools
🎯 Who Nofence Is Looking For
- Has 2+ years of tech sales experience (preferably in SaaS or ag-tech) with proven ability to close deals remotely via phone/email
- Possesses practical knowledge of agriculture, pasture management, or animal husbandry - could be through farming background, agricultural education, or related industry experience
- Demonstrates genuine enthusiasm for sustainable technology and can quickly master technical product details about GPS fencing systems
- Is comfortable with occasional travel to agricultural events and customer sites in the Mountain West region (states like Colorado, Utah, Montana, Wyoming, Idaho)
📝 Tips for Applying to Nofence
Highlight any direct experience with livestock, farming, or agricultural technology in your resume - even if it's personal/family background rather than professional
Mention specific CRM systems you've used (like Salesforce or HubSpot) since the role requires detailed customer record management
Include metrics about your remote sales performance (conversion rates, deal sizes, sales cycles) since this is primarily a phone/email sales role
Demonstrate knowledge of Nofence's technology by briefly mentioning how virtual fencing differs from traditional methods in your cover letter
Show experience collaborating with support teams since you'll work alongside customer support and help shape their structure
✉️ What to Emphasize in Your Cover Letter
['Your specific experience with technology sales and how it translates to selling virtual fencing systems', 'Your understanding of livestock management challenges in the Mountain West region and how Nofence addresses them', "Examples of how you've contributed to developing sales team structures or processes in previous roles", "Why you're personally motivated by sustainable agriculture and reducing environmental impact through technology"]
Generate Cover Letter →🔍 Research Before Applying
To stand out, make sure you've researched:
- → Watch Nofence's product demonstration videos to understand exactly how their virtual fencing works
- → Research current issues in Western US ranching (water rights, predator control, labor shortages) to understand customer pain points
- → Learn about competitors in the virtual fencing space (like Vence or Agersens) and how Nofence differs
- → Understand the company's Norwegian origins and how they've adapted technology for the US market
💬 Prepare for These Interview Topics
Based on this role, you may be asked about:
⚠️ Common Mistakes to Avoid
- Applying with a generic sales resume that doesn't mention agriculture, technology, or sustainability
- Failing to demonstrate any knowledge of livestock or farming in your application materials
- Overemphasizing in-person sales experience without highlighting phone/email sales capabilities for this remote-focused role
📅 Application Timeline
This position is open until filled. However, we recommend applying as soon as possible as roles at mission-driven organizations tend to fill quickly.
Typical hiring timeline:
Application Review
1-2 weeks
Initial Screening
Phone call or written assessment
Interviews
1-2 rounds, usually virtual
Offer
Congratulations!