Application Guide

How to Apply for Sales and Partnership Manager (f/m/x)

at IONITY

🏢 About IONITY

IONITY is a joint venture of major automotive manufacturers (BMW Group, Ford Motor Company, Hyundai Motor Group, Mercedes-Benz AG, and Volkswagen Group) focused exclusively on building and operating a high-power charging network for electric vehicles across Europe. What makes IONITY unique is its direct impact on accelerating EV adoption by making long-distance travel convenient and sustainable, backed by industry leaders. Working here means contributing to the future of mobility while being part of a mission-driven organization at the forefront of the energy transition.

About This Role

This Sales and Partnership Manager role is pivotal for expanding IONITY's B2B footprint across Europe by acquiring new fleet customers and strategic partners while managing existing MSP and B2B accounts. You'll directly drive revenue growth by developing scalable business models like fleet solutions and subscriptions, collaborating closely with Product and Pricing teams. Your work will shape how businesses integrate EV charging into their operations, directly supporting IONITY's mission to transform long-distance EV travel.

💡 A Day in the Life

A typical day involves morning virtual meetings with European MSP partners to review performance metrics and identify upselling opportunities, followed by strategic cold outreach to potential fleet customers using targeted lead generation. Afternoons are spent collaborating with Product Management on developing new B2B subscription models and coordinating with Legal teams on partnership agreements, while analyzing market data to share insights across departments.

🎯 Who IONITY Is Looking For

  • Has 3+ years of proven B2B sales/business development experience specifically in acquiring European fleet customers or B2B partners through cold outreach and full-cycle sales
  • Demonstrates experience managing MSP (Mobility Service Provider) partnerships or similar B2B accounts with documented success in upselling and hitting margin targets
  • Possesses background in developing B2B business models (fleet solutions, subscriptions, B2B2C) and can provide examples of cross-functional collaboration with Product/Pricing teams
  • Shows understanding of the European EV charging landscape and can articulate how IONITY's high-power network differs from competitors

📝 Tips for Applying to IONITY

1

Quantify your B2B sales achievements specifically for European markets - include metrics like '% revenue growth from new partners' or '# of fleet customers acquired'

2

Highlight any experience with EV, charging infrastructure, or automotive industry partnerships - even tangential experience shows domain relevance

3

Mention specific IONITY charging locations or partnerships you're familiar with to demonstrate genuine interest in their network

4

Emphasize your remote work experience managing distributed European accounts, as this is a fully remote EU position

5

Show how you've coordinated cross-functionally with Legal/Finance teams on contract negotiations - crucial for this partnership-heavy role

✉️ What to Emphasize in Your Cover Letter

['Your specific experience acquiring B2B partners in European markets, with concrete examples of cold outreach success', "How you've managed MSP or similar partnership accounts to achieve revenue/margin targets and identified upselling opportunities", "Your understanding of IONITY's unique position as a joint venture of major automakers and how this affects partnership strategies", 'Examples of developing B2B business models (fleet solutions, subscriptions) and collaborating with Product/Pricing teams']

Generate Cover Letter →

🔍 Research Before Applying

To stand out, make sure you've researched:

  • IONITY's current B2B partners and fleet customers - review their website's 'Partners' section and recent press releases
  • The specific challenges of long-distance EV travel in Europe and how high-power charging networks address these
  • IONITY's joint venture structure and how being backed by major automakers affects their business strategy
  • Competitors in the European EV charging space (like Fastned, Allego) and what differentiates IONITY's approach

💬 Prepare for These Interview Topics

Based on this role, you may be asked about:

1 Walk us through your process for identifying and acquiring new fleet customers in Europe, including cold outreach strategies
2 How would you approach upselling existing MSP partners at IONITY to increase their contribution to margin targets?
3 Describe a time you coordinated with Legal/Finance teams on a complex partnership agreement - what challenges arose?
4 What do you see as the biggest opportunity for IONITY's B2B2C offerings, and how would you develop this business model?
5 How would you share market insights about fleet charging needs with Product and Pricing teams to improve IONITY's offerings?
Practice Interview Questions →

⚠️ Common Mistakes to Avoid

  • Applying with generic B2C sales experience without emphasizing B2B/partnership acquisition specifically
  • Failing to demonstrate understanding of the European market or IONITY's unique position in the EV charging ecosystem
  • Not providing concrete examples of managing full sales cycles or coordinating cross-functionally with Legal/Finance teams

📅 Application Timeline

This position is open until filled. However, we recommend applying as soon as possible as roles at mission-driven organizations tend to fill quickly.

Typical hiring timeline:

1

Application Review

1-2 weeks

2

Initial Screening

Phone call or written assessment

3

Interviews

1-2 rounds, usually virtual

Offer

Congratulations!

Ready to Apply?

Good luck with your application to IONITY!