Midwest Regional Digital Campaigner

*

About Evergreen Action

Evergreen Action (Evergreen) is leading the fight to put bold climate action at the top of America’s agenda. They’re building the ambitious, actionable policy roadmap for an all-out mobilization to defeat climate change—and to create millions of jobs in a thriving, just, and inclusive clean energy future.

Evergreen was founded in 2020 by a group of former Inslee for America staffers and supporters who came together with a mission to build an all-out national mobilization to defeat the climate crisis and create millions of jobs in a clean energy economy.

When Governor Inslee left the presidential race, he made his 218-page “gold standard” policy plan into an open-source document. It lives on today as the Evergreen Action Plan, a comprehensive roadmap for this national mobilization: investing in and building both a thriving clean-energy economy that strengthens communities and a future rooted in justice and economic inclusion.

Today, Evergreen combines movement partnerships with direct advocacy to deliver the greatest positive impact, as fast as possible. They mix bold policy products with campaign-style communications and shrewd advocacy tactics. And it’s working. Read the latest impact report.

Since Evergreen was founded, they have successfully influenced the U.S. climate policy landscape. They played a pivotal role in the passage and implementation of the Inflation Reduction Act (IRA), helped set critical federal standards on pollution, and aided in critical state wins like Michigan’s 2023 100% clean energy standard. Now, under the Trump administration, they are helping states both achieve bold climate progress and defend against attacks on progress, building momentum toward a cross-state climate affordability agenda and renewed climate leadership.

Though the challenges are immense, their work to build a thriving and just clean energy future is just getting started.

For more information about Evergreen Action, visit https://www.evergreenaction.com/

The Opportunity

We are seeking a full-time Midwest Regional Digital Campaigner to lead the planning, creation, and execution of digital campaigns within the region that align with regional priorities. This person will serve as a one-person digital campaign department for the Midwest region, translating strategic priorities set by regional leadership into effective digital campaigns in partnership with a highly skilled digital team for technical execution.

This role blends strategic campaigning with digital organizing and storytelling, while leveraging digital advocacy tools to drive results and influence key audiences.

Key Responsibilities

Regional Digital Campaign Strategy

• Lead the development and execution of integrated digital campaigns in the Midwest region that advance Evergreen’s state-level climate priorities

• Translate regional political and policy strategies into compelling digital campaign plans

• Identify key audiences such as grassroots advocates, grass tops leaders, legislators, coalition partners, media, and influencers and design tactics to effectively move each group

• Run digital campaigns with clear timelines and benchmarks from end-to-end: strategy development, execution, performance tracking, iteration, and follow-up

• Collaborate closely with the regional team and communications/digital team to ensure regional digital work supports broader strategic goals and aligns with national brand standards, messaging guidance, and overall channel health

• Collaborate with Evergreen’s digital team (Email/Web Production Manager and Social and Creative Manager) to execute email, web, and social tactics

• Track and evaluate digital performance metrics and apply learnings to optimize campaign effectiveness

Content Creation & Digital Execution

• Draft persuasive emails, calls to action (CTAs), and landing pages aligned with regional priorities

• Write and produce social media content for LinkedIn, Instagram, X, Bluesky, and other emerging platforms

• Create short-form video content, including light video editing and script development (as capacity allows)

• Develop digital toolkits and amplification materials for coalition partners

Coalition Engagement & Relationship Building

• Represent Evergreen in state and regional coalitions, building reciprocal relationships with digital and communications professionals across partner organizations

• Run joint digital actions and coordinated campaigns with coalition partners

• Invest in long-term relationship-building to deeply understand the advocacy and political landscape in priority states

• Stay plugged into key players across climate, labor, consumer protection, transportation, and progressive advocacy ecosystems

• Help bridge digital strategy across key partners and coalitions in close collaboration with the regional team

Regional Integration

• Collaborate closely with the regional team to shape long-term political and narrative strategy

• Engage stakeholders beyond the digital and communications departments, including legislators and advocacy partners

• Help shape public-facing strategy that complements inside strategy and policy development

• Regularly travel (up to 25%) within priority states for major events, coalition meetings, relationship-building, etc.

Ideal Candidate

This role is designed for someone who brings strong advocacy, organizing, or political campaign experience and an understanding of how to move people, build power, and win policy fights through effective digital campaigns.

The ideal candidate will have hands-on experience writing and deploying emails, running social campaigns, and launching advocacy actions. They will understand how digital tactics support broader campaign strategy, especially in state-level political environments. They will have experience sitting in coalition settings, building trust with partners, and coordinating joint actions. They will bring strong project management discipline and can keep multiple campaigns moving simultaneously. They will thrive in fast-paced, politically dynamic environments where strategy may shift quickly. They are strategic but tactical. Collaborative but decisive. Mission-driven and grounded in the urgency of climate action.

Experience in Michigan, Wisconsin, Minnesota, Illinois, Ohio, or Indiana preferred, with stronger consideration given to Michigan or Wisconsin.

Qualifications

• 4–6 years of experience in digital advocacy, organizing, or political campaigning, with demonstrated success mobilizing grassroots or grasstops audiences to influence decision-makers

• Strong project management skills with the ability to run campaigns end-to-end

• Experience drafting compelling emails, landing pages, and social media content

• Demonstrated ability to align digital tactics with broader campaign strategy

• Experience participating in and coordinating with coalitions

• Strong social media writing skills; familiarity with short-form video platforms (TikTok, Instagram Reels, YouTube Shorts)

• Experience tracking and evaluating campaign metrics to inform strategy

• Familiarity with marketing automation and digital tools (e.g., CRMs, scheduling platforms)

• Ability to collaborate across teams and ensure alignment with centralized brand, social, and content pipelines

• Willingness to travel up to 25% within priority states

• Strong commitment to defeating the climate crisis and advancing a just clean energy future

Preferred Qualifications:

• Experience working in one or more priority states, with MI or WI strongly preferred, followed by MN, IL, OH, or IN

• Experience coordinating influencer or partner amplification campaigns

• Familiarity with Engaging Networks or similar CRM systems

• Experience with tools such as Sprout Social, Buffer, Hootsuite, or similar scheduling platforms

• Basic video editing skills

• Familiarity with GA4 or other dig...

*

About Evergreen Action

Evergreen Action (Evergreen) is leading the fight to put bold climate action at the top of America’s agenda. They’re building the ambitious, actionable policy roadmap for an all-out mobilization to defeat climate change—and to create millions of jobs in a thriving, just, and inclusive clean energy future.

Evergreen was founded in 2020 by a group of former Inslee for America staffers and supporters who came together with a mission to build an all-out national mobilization to defeat the climate crisis and create millions of jobs in a clean energy economy.

When Governor Inslee left the presidential race, he made his 218-page “gold standard” policy plan into an open-source document. It lives on today as the Evergreen Action Plan, a comprehensive roadmap for this national mobilization: investing in and building both a thriving clean-energy economy that strengthens communities and a future rooted in justice and economic inclusion.

Today, Evergreen combines movement partnerships with direct advocacy to deliver the greatest positive impact, as fast as possible. They mix bold policy products with campaign-style communications and shrewd advocacy tactics. And it’s working. Read the latest impact report.

Since Evergreen was founded, they have successfully influenced the U.S. climate policy landscape. They played a pivotal role in the passage and implementation of the Inflation Reduction Act (IRA), helped set critical federal standards on pollution, and aided in critical state wins like Michigan’s 2023 100% clean energy standard. Now, under the Trump administration, they are helping states both achieve bold climate progress and defend against attacks on progress, building momentum toward a cross-state climate affordability agenda and renewed climate leadership.

Though the challenges are immense, their work to build a thriving and just clean energy future is just getting started.

For more information about Evergreen Action, visit https://www.evergreenaction.com/

The Opportunity

We are seeking a full-time Midwest Regional Digital Campaigner to lead the planning, creation, and execution of digital campaigns within the region that align with regional priorities. This person will serve as a one-person digital campaign department for the Midwest region, translating strategic priorities set by regional leadership into effective digital campaigns in partnership with a highly skilled digital team for technical execution.

This role blends strategic campaigning with digital organizing and storytelling, while leveraging digital advocacy tools to drive results and influence key audiences.

Key Responsibilities

Regional Digital Campaign Strategy

• Lead the development and execution of integrated digital campaigns in the Midwest region that advance Evergreen’s state-level climate priorities

• Translate regional political and policy strategies into compelling digital campaign plans

• Identify key audiences such as grassroots advocates, grass tops leaders, legislators, coalition partners, media, and influencers and design tactics to effectively move each group

• Run digital campaigns with clear timelines and benchmarks from end-to-end: strategy development, execution, performance tracking, iteration, and follow-up

• Collaborate closely with the regional team and communications/digital team to ensure regional digital work supports broader strategic goals and aligns with national brand standards, messaging guidance, and overall channel health

• Collaborate with Evergreen’s digital team (Email/Web Production Manager and Social and Creative Manager) to execute email, web, and social tactics

• Track and evaluate digital performance metrics and apply learnings to optimize campaign effectiveness

Content Creation & Digital Execution

• Draft persuasive emails, calls to action (CTAs), and landing pages aligned with regional priorities

• Write and produce social media content for LinkedIn, Instagram, X, Bluesky, and other emerging platforms

• Create short-form video content, including light video editing and script development (as capacity allows)

• Develop digital toolkits and amplification materials for coalition partners

Coalition Engagement & Relationship Building

• Represent Evergreen in state and regional coalitions, building reciprocal relationships with digital and communications professionals across partner organizations

• Run joint digital actions and coordinated campaigns with coalition partners

• Invest in long-term relationship-building to deeply understand the advocacy and political landscape in priority states

• Stay plugged into key players across climate, labor, consumer protection, transportation, and progressive advocacy ecosystems

• Help bridge digital strategy across key partners and coalitions in close collaboration with the regional team

Regional Integration

• Collaborate closely with the regional team to shape long-term political and narrative strategy

• Engage stakeholders beyond the digital and communications departments, including legislators and advocacy partners

• Help shape public-facing strategy that complements inside strategy and policy development

• Regularly travel (up to 25%) within priority states for major events, coalition meetings, relationship-building, etc.

Ideal Candidate

This role is designed for someone who brings strong advocacy, organizing, or political campaign experience and an understanding of how to move people, build power, and win policy fights through effective digital campaigns.

The ideal candidate will have hands-on experience writing and deploying emails, running social campaigns, and launching advocacy actions. They will understand how digital tactics support broader campaign strategy, especially in state-level political environments. They will have experience sitting in coalition settings, building trust with partners, and coordinating joint actions. They will bring strong project management discipline and can keep multiple campaigns moving simultaneously. They will thrive in fast-paced, politically dynamic environments where strategy may shift quickly. They are strategic but tactical. Collaborative but decisive. Mission-driven and grounded in the urgency of climate action.

Experience in Michigan, Wisconsin, Minnesota, Illinois, Ohio, or Indiana preferred, with stronger consideration given to Michigan or Wisconsin.

Qualifications

• 4–6 years of experience in digital advocacy, organizing, or political campaigning, with demonstrated success mobilizing grassroots or grasstops audiences to influence decision-makers

• Strong project management skills with the ability to run campaigns end-to-end

• Experience drafting compelling emails, landing pages, and social media content

• Demonstrated ability to align digital tactics with broader campaign strategy

• Experience participating in and coordinating with coalitions

• Strong social media writing skills; familiarity with short-form video platforms (TikTok, Instagram Reels, YouTube Shorts)

• Experience tracking and evaluating campaign metrics to inform strategy

• Familiarity with marketing automation and digital tools (e.g., CRMs, scheduling platforms)

• Ability to collaborate across teams and ensure alignment with centralized brand, social, and content pipelines

• Willingness to travel up to 25% within priority states

• Strong commitment to defeating the climate crisis and advancing a just clean energy future

Preferred Qualifications:

• Experience working in one or more priority states, with MI or WI strongly preferred, followed by MN, IL, OH, or IN

• Experience coordinating influencer or partner amplification campaigns

• Familiarity with Engaging Networks or similar CRM systems

• Experience with tools such as Sprout Social, Buffer, Hootsuite, or similar scheduling platforms

• Basic video editing skills

• Familiarity with GA4 or other dig...

Empowering leaders and policymakers to drive bold climate action and create a clean energy economy.