Marketing Systems & Deliverability Manager

Core responsibilities:

• Maintain email sending health by monitoring inbox placement, bounce rates, complaint rates, and sender reputation using tools like Validity/Everest
• Manage Google Tag Manager (GTM) and GA4 event tracking for donation forms, campaign landing pages, and email CTAs
• Oversee email deliverability infrastructure including domain authentication (SPF, DKIM, DMARC), IP warming, suppression logic, and list hygiene policies
• Partner with strategists to monitor campaign performance metrics and provide strategic input based on data trends

This role powers SPCA International's digital fundraising and marketing efforts, enabling the organization to rescue animals in over 70 countries and support relief efforts worldwide through reliable, scalable platforms that drive measurable results.

Required qualifications:

• 4–6 years of hands-on experience managing marketing systems, email deliverability, or martech infrastructure
• Proficiency with Engaging Networks, Salesforce, Google Tag Manager, GA4, FundraiseUp (or similar platforms)
• Working knowledge of DNS records, authentication protocols, and IP/domain reputation tools
• Strong analytical and diagnostic skills to troubleshoot complex tracking and automation issues

SPCA International provides a highly competitive, comprehensive benefits package including:

• Considerable Paid Time Off Plan
• Paid Holidays
• 401(k) with SPCA International match
• Professional Development Assistance
• Comprehensive Health & Welfare benefits (Medical, Dental, Vision, Life Insurance, Disability Coverage)

Salary information: Not specified in the posting

SPCA International is a non-profit organization that improves the lives of animals and the humans who love them through innovative programs and partnerships, having made a positive impact on animals in over 70 countries through initiatives like rescuing dogs for U.S. soldiers and supporting relief efforts on the Ukrainian border.