Application Guide

How to Apply for Marketing Manager

at Jua

🏢 About Jua

Jua is pioneering 'physical AI'—AI-driven models that accurately simulate the real world—with applications in energy, robotics, and climate prediction. Unlike typical startups, they already have validated technology outperforming giants like Google DeepMind, real customers, and revenue. This is a rare opportunity to join a high-impact, technically advanced company at an early stage with proven traction.

About This Role

As the first dedicated marketing hire, you'll build Jua's marketing function from scratch—owning brand, content, social, campaigns, PR, and events—with direct CEO access and agency support. You'll translate complex AI/weather science into compelling narratives that shape how the world understands 'physical AI' and establish Jua as a leader in this emerging trillion-dollar field.

💡 A Day in the Life

You might start by drafting a blog post demystifying Jua's AI models for a non-technical audience, then meet with an agency to review campaign assets for an upcoming energy industry event. In the afternoon, you could analyze social engagement metrics to refine content strategy, followed by a sync with the CEO to align on PR messaging around a new product launch. Every day blends high-level strategy with hands-on creation, all while building processes from the ground up.

🚀 Application Tools

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Interview Prep

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🎯 Who Jua Is Looking For

  • A creative strategist with a portfolio showing how they've built brands or campaigns for complex tech/science topics (not just generic SaaS)
  • A hands-on content creator who can rapidly produce high-quality written/visual content themselves, not just manage others
  • Someone with experience managing agencies or partners, able to leverage external resources while driving vision internally
  • Based in or willing to relocate to Zurich, with the autonomy to thrive in a 'no playbook' environment where they'll define the marketing strategy

📝 Tips for Applying to Jua

1

Showcase a portfolio piece where you made complex technical or scientific concepts accessible and engaging to a broad audience

2

Quantify past marketing impact with specific metrics (e.g., 'increased lead gen by X%', 'grew social following by Y')—they care about results over years

3

Demonstrate you understand 'physical AI' by referencing how Jua's weather models differ from traditional forecasting or competitors

4

Highlight any experience with climate tech, AI, or B2B deep-tech marketing, as this isn't a consumer-facing role

5

Emphasize your ability to work autonomously and build processes from scratch, since you'll be the first marketing hire

✉️ What to Emphasize in Your Cover Letter

["Explain how you'd approach making 'physical AI' and Jua's technology compelling to both technical and non-technical audiences", 'Describe a past project where you built a marketing function or campaign from zero, highlighting your strategic and hands-on contributions', "Show enthusiasm for Jua's mission of revolutionizing climate prediction and how marketing can accelerate their impact", 'Note your willingness to relocate to Zurich if not already based there, as this is a firm requirement']

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🔍 Research Before Applying

To stand out, make sure you've researched:

  • → Deep dive into 'physical AI'—understand how it differs from generic AI and its applications in energy/climate (check Jua's blog or CEO interviews)
  • → Research Jua's competitors (e.g., Google DeepMind's weather models, ECMWF) to grasp their tech edge and market positioning
  • → Explore the company's current online presence (website, social media, press) to identify gaps and opportunities for improvement
  • → Look into Zurich's tech/startup scene if relocating, as local knowledge may be relevant for events or partnerships

💬 Prepare for These Interview Topics

Based on this role, you may be asked about:

1 How would you develop a content strategy to explain 'physical AI' to energy companies, investors, and the general public?
2 Walk us through a campaign you ran that required simplifying complex information—what worked, what didn't, and how you measured success
3 How would you leverage Jua's existing traction (customers, revenue, tech outperforming Google) in PR and brand messaging?
4 Describe your experience managing agencies: how do you brief them, ensure alignment, and measure their output?
5 Given Jua's remote setup, how would you build a marketing function and collaborate with the CEO/team effectively?
Practice Interview Questions →

⚠️ Common Mistakes to Avoid

  • Applying with generic marketing experience (e.g., e-commerce or B2C) without showing how you'd adapt to deep-tech/science storytelling
  • Focusing on years of experience rather than concrete results—they prioritize impact over tenure
  • Proposing cookie-cutter marketing plans; they want someone who can create a unique playbook for an emerging field

📅 Application Timeline

This position is open until filled. However, we recommend applying as soon as possible as roles at mission-driven organizations tend to fill quickly.

Typical hiring timeline:

1

Application Review

1-2 weeks

2

Initial Screening

Phone call or written assessment

3

Interviews

1-2 rounds, usually virtual

✓

Offer

Congratulations!

Ready to Apply?

Good luck with your application to Jua!

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