Marketing Data Analyst

Core responsibilities:

• Identify opportunities to use data sources to improve marketing performance, such as cross-selling products or better integration of Google Analytics data
• Enable the marketing team to build experiments to test and evaluate the impact of different ad campaigns or email messages
• Complete ad hoc analyses into the performance of various marketing channels and initiatives
• Automate day-to-day tasks, such as helping marketers create targeting lists
• Support operational reporting to monitor and improve performance of acquisition channels
• Work closely with a broad range of teams including Marketing, Sales, Strategy and Tech teams

This role helps move the company closer to Net Zero by enabling data-driven marketing decisions that promote cleaner energy solutions and change how customers use energy.

Required skills and experience:

• 2+ years in a professional analytics role, ideally with experience supporting a marketing team and using Google Analytics data
• Passion for working in energy and contributing to the energy transition
• Curious and self-driven - capable of seeking out answers without lots of help and support
• Highly data literate and numerate - can make sense of lots of data and shape it into a coherent story
• Great attention to detail
• Communicates complex ideas clearly
• Experience with Python with pandas, writing performant queries in SQL/dbt, and building reports/dashboards in BI tools

Compensation and culture highlights:

• Salary information available upon request during recruitment process
• Unique culture focused on autonomy, learning, and quick decision-making
• Named UK's top company to work for and top ten in Sunday Times Best Places to Work 2024
• Top 10 companies for senior leadership according to Glassdoor
• Comprehensive employee benefits program
• Flexible interview process with accommodations available
• Equal opportunity employer with inclusive work environment

Octopus Energy is on a mission to make the world's energy fairer, cleaner and better. They've become the UK's largest energy supplier, invest billions into building renewable generation across Europe, and work with partners ranging from Arsenal to Al Gore.