Lead Product Marketing Manager, Growth Solutions

• Lead the formulation of growth strategies with an emphasis on evaluating build, buy, and partner options to meet organizational goals
• Conduct comprehensive evaluations of potential partners and identify acquisition opportunities to enhance the company's capabilities
• Develop the go-to-market (GTM) strategy for new markets, solutions, and use cases as part of cross-functional growth and incubation teams
• Analyze market and industry trends, customer needs, and competition to shape growth strategy and drive product market fit

This role drives innovative product marketing strategies and acts as a catalyst for change by identifying opportunities, building business cases, executing strategic plans, and reporting on business impact to increase awareness and generate demand for industry-leading offerings.

• 8+ years experience in growth marketing or related fields
• Experience in business-to-business (B2B) tech marketing, with preference for Software as a Service (SaaS) expertise
• Proficiency in defining, launching, and governing scalable solutions to support growth marketing strategy
• Strategic mindset with ability to derive insights from data for decision-making and proven ability to innovate and optimize business-driving strategies

Salary range in the US: $133,000.00 - $214,000.00

A discretionary bonus typically paid annually

Restricted Stock Units granted at time of hire

401(k) match and comprehensive employee benefits package

Workiva supports employees in working where they work best - either from an office or remotely from any location within their country of employment

Workiva is a technology company that provides industry-leading offerings, with employees required to undergo comprehensive security and privacy training tailored to their roles to ensure adherence to company policies and regulatory standards.