Application Guide
How to Apply for Creative Director - AntiSocial
at Thinkingbox
🏢 About Thinkingbox
Thinkingbox is a creative agency that thrives on blending strategy, design, and technology to create culturally relevant work. They have a reputation for pushing boundaries in social-first marketing, making them a great fit for creatives who want to shape brand conversations in real-time.
About This Role
As Creative Director - AntiSocial, you'll lead the charge in defining creative direction for social-first campaigns that resonate with culture. You'll work cross-functionally with strategy, production, and client teams to ensure every campaign is breakthrough and impactful.
💡 A Day in the Life
A typical day might start with a team stand-up to review social trends and campaign performance. You'll then jump into a brainstorm with strategists and designers to concept a new campaign, followed by a client presentation where you pitch bold ideas. Afternoons are spent reviewing creative assets, mentoring junior creatives, and collaborating with production to ensure flawless execution.
🚀 Application Tools
🎯 Who Thinkingbox Is Looking For
- A seasoned Creative Director with at least 5-7 years in a social-first or digital agency, with a portfolio showcasing culturally resonant campaigns.
- A conceptual thinker who can transform consumer insights into bold, shareable ideas that drive engagement.
- A collaborative leader who inspires multidisciplinary teams and partners effectively with strategy and production.
- Deeply immersed in social media trends, platform nuances, and content production, with a finger on the pulse of pop culture.
📝 Tips for Applying to Thinkingbox
Tailor your portfolio to highlight social-first campaigns that drove cultural conversations, not just brand awareness.
In your cover letter, reference specific Thinkingbox campaigns (e.g., their work for Nike or Google) and explain how you'd elevate their social presence.
Showcase your leadership by including examples of how you've mentored teams or navigated creative differences.
Demonstrate your understanding of Canadian culture and social trends, as the role is based in Canada.
Prepare a one-page case study of a campaign you led that went viral or sparked a cultural moment.
✉️ What to Emphasize in Your Cover Letter
['Your experience in social-first marketing and ability to blend brand strategy with cultural relevance.', 'Specific examples of campaigns that broke through the noise and engaged audiences authentically.', 'Your leadership philosophy and how you foster collaboration across diverse teams.', "Why Thinkingbox's approach to 'AntiSocial' (counter-culture, bold ideas) resonates with your creative vision."]
Generate Cover Letter →🔍 Research Before Applying
To stand out, make sure you've researched:
- → Study Thinkingbox's recent social campaigns, especially their work for Nike, Google, or local Canadian brands.
- → Read their blog or case studies to understand their creative philosophy and how they measure success.
- → Follow their social channels to see their tone and how they engage with their audience.
- → Look into their 'AntiSocial' practice—what makes it distinct from traditional social media marketing?
💬 Prepare for These Interview Topics
Based on this role, you may be asked about:
⚠️ Common Mistakes to Avoid
- Submitting a generic portfolio without social-first or digital examples—this role is specifically about social.
- Focusing only on your creative vision without showing how you collaborate with other teams.
- Ignoring the Canadian context—research local culture and brands to show you understand the market.
📅 Application Timeline
This position is open until filled. However, we recommend applying as soon as possible as roles at mission-driven organizations tend to fill quickly.
Typical hiring timeline:
Application Review
1-2 weeks
Initial Screening
Phone call or written assessment
Interviews
1-2 rounds, usually virtual
Offer
Congratulations!