Application Guide

How to Apply for Head of Sales, Northern Europe

at Renewable Energy Systems

🏢 About Renewable Energy Systems

Renewable Energy Systems is a global leader in clean energy, committed to adding 22 GW of new capacity in the next five years. With a focus on wind, solar, and storage, the company offers a dynamic, mission-driven environment where you can directly contribute to the energy transition. Working remotely for a UK-based team, you'll have flexibility while driving impactful sales in Northern Europe.

About This Role

As Head of Sales, Northern Europe, you'll lead regional business development for Asset Management (AM) services, working closely with the Regional AM Director and Global Head of Sales. Your primary impact will be achieving ambitious targets for contract value, revenue, and profit by managing the full sales cycle from client relationships to contract negotiation. This role is critical to expanding Renewable Energy Systems' footprint in the wind, solar, and storage sectors across Northern Europe.

💡 A Day in the Life

You'll start your day reviewing sales dashboards and prioritizing hot opportunities with your regional sales managers, then jump into a client presentation via video call for a new AM contract. Afternoon might involve analyzing a competitor's bid for a large wind farm, followed by a strategy session with the Global Head of Sales to align on targets for the next quarter.

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Interview Prep

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🎯 Who Renewable Energy Systems Is Looking For

  • Proven B2B sales leader with 5+ years in renewable energy, specifically wind, solar, or storage, and a track record of exceeding revenue targets.
  • Expert in the full sales cycle, from identifying opportunities to negotiating contracts, with experience preparing and approving tenders in line with approval limits.
  • Deep knowledge of the AM (Asset Management) client landscape in Northern Europe, including competitors and key contractors, with an existing network of client relationships.
  • Strategic thinker who can develop and execute a regional business development plan, while also being hands-on in managing opportunities from enquiry to handover.

📝 Tips for Applying to Renewable Energy Systems

1

Quantify your achievements in previous sales roles, e.g., 'Increased contract value by 30% YoY' or 'Closed deals worth £5M in AM services'.

2

Highlight specific experience with wind, solar, or storage AM clients in Northern Europe—mention countries like the UK, Germany, or Denmark.

3

Showcase your ability to manage the full sales cycle by detailing a specific deal from initial client meeting to contract signature and handover.

4

Tailor your CV to emphasize B2B services sales (not products), as this role is about selling Asset Management services.

5

Address the remote nature of the role—demonstrate self-motivation and experience working independently across time zones.

✉️ What to Emphasize in Your Cover Letter

["Your passion for renewable energy and alignment with Renewable Energy Systems' mission to add 22 GW of clean capacity.", 'Concrete examples of B2B sales success in the wind/solar/storage sectors, particularly in Asset Management.', 'Your strategic approach to developing and executing a regional growth plan, with specific metrics from past roles.', 'Your network and knowledge of Northern European AM clients and competitors, showing you can hit the ground running.']

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🔍 Research Before Applying

To stand out, make sure you've researched:

  • → Study Renewable Energy Systems' current project portfolio and AM service offerings—look at their website and recent press releases for new contracts.
  • → Understand the competitive landscape: who are the main AM players in Northern Europe (e.g., Vestas, Siemens Gamesa, independent service providers)?
  • → Review the company's strategy for 22 GW new capacity—how does AM fit into their growth plans?
  • → Research specific Northern European markets (UK, Scandinavia, Germany) for renewable energy targets and AM trends.

💬 Prepare for These Interview Topics

Based on this role, you may be asked about:

1 How would you develop a business development plan for the Northern Europe region? Walk us through your process.
2 Describe a time you managed a complex negotiation with a key client in the renewable energy sector. What was the outcome?
3 What are the biggest challenges facing AM clients in wind/solar/storage today, and how would you address them?
4 How do you prioritize opportunities and allocate resources across multiple sales managers in a remote team?
5 Tell us about a time you identified a new market opportunity and successfully brought it to contract. How did you validate the opportunity?
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⚠️ Common Mistakes to Avoid

  • Applying with a generic sales CV that doesn't highlight renewable energy or AM experience—this role requires sector expertise.
  • Focusing only on product sales rather than services—emphasize your experience selling ongoing services like maintenance or asset management.
  • Neglecting to mention remote work experience—if you've never worked remotely, explain how you'll stay productive and connected.

📅 Application Timeline

This position is open until filled. However, we recommend applying as soon as possible as roles at mission-driven organizations tend to fill quickly.

Typical hiring timeline:

1

Application Review

1-2 weeks

2

Initial Screening

Phone call or written assessment

3

Interviews

1-2 rounds, usually virtual

✓

Offer

Congratulations!

Ready to Apply?

Good luck with your application to Renewable Energy Systems!

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