Application Guide

How to Apply for Head of Product

at Alzheimers Society

🏢 About Alzheimers Society

Alzheimer's Society is the UK's leading dementia charity, supporting nearly one million people living with dementia through crisis moments, information access, and hope. What makes this organization unique is its mission-driven focus where digital products directly impact vulnerable individuals' lives, not just business metrics. Working here means your product decisions directly shape how people with dementia and their families access critical support during their most challenging times.

About This Role

As Head of Product at Alzheimer's Society, you'll set the strategic vision for all digital services that support people with dementia, from crisis information platforms to fundraising tools. This role involves leading multidisciplinary teams (product management, delivery, UX design) while establishing accessibility standards and operating models that enable user-centered solutions. Your impact will be measured by how effectively your digital products reach those in need during vulnerable moments.

💡 A Day in the Life

A typical day might involve morning strategy sessions with the Technology directorate to align product priorities with organizational goals, followed by collaborative workshops with UX designers to review dementia-friendly interface prototypes. Afternoons could include one-on-ones with product managers to remove blockers and reviewing accessibility testing results for upcoming releases, all while balancing the unique rhythm of part-time leadership.

🚀 Application Tools

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Interview Prep

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🎯 Who Alzheimers Society Is Looking For

  • Has experience leading product strategy in mission-driven organizations or healthcare/nonprofit sectors where user needs are complex and emotionally charged
  • Demonstrates proven ability to build collaborative environments where product, design, and engineering teams work seamlessly toward shared outcomes
  • Possesses deep expertise in accessibility standards and inclusive design, particularly for users with cognitive impairments or digital literacy challenges
  • Can balance strategic portfolio investment decisions with hands-on team leadership in a remote, part-time structure

📝 Tips for Applying to Alzheimers Society

1

Quantify your impact on vulnerable user groups in previous roles - specifically mention outcomes for users with accessibility needs or in crisis situations

2

Demonstrate understanding of dementia-specific challenges in digital product design (e.g., cognitive load, memory support, caregiver interfaces)

3

Prepare examples of how you've established product operating models in resource-constrained environments typical of nonprofits

4

Highlight remote leadership experience managing multidisciplinary teams across time zones or flexible schedules

5

Show how you've influenced organizational strategy through product decisions in previous director-level roles

✉️ What to Emphasize in Your Cover Letter

['Your philosophy on designing digital experiences for vulnerable users during crisis moments', 'Specific examples of establishing accessibility standards in product development', "How you've successfully led product strategy in mission-driven organizations", 'Your approach to balancing strategic vision with hands-on team leadership in a part-time structure']

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🔍 Research Before Applying

To stand out, make sure you've researched:

  • → Explore Alzheimer's Society's current digital products (website, apps, tools) and identify specific accessibility or user experience opportunities
  • → Understand the dementia journey in the UK - from diagnosis through different stages of the condition
  • → Research the charity's recent campaigns and fundraising initiatives to understand their strategic priorities
  • → Review the Technology directorate's structure and recent projects mentioned in their annual reports or blog posts

💬 Prepare for These Interview Topics

Based on this role, you may be asked about:

1 How would you approach designing a digital service for someone newly diagnosed with dementia and their family?
2 Describe your experience establishing product operating models that balance innovation with regulatory/compliance needs in sensitive domains
3 How have you measured success in nonprofit or healthcare digital products where business metrics alone are insufficient?
4 What's your approach to matrix leadership of engineering teams when you don't have direct reporting authority?
5 How would you prioritize the digital portfolio across information services, fundraising tools, and campaign platforms with limited resources?
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⚠️ Common Mistakes to Avoid

  • Focusing solely on commercial product metrics without addressing mission impact or user vulnerability
  • Presenting generic product management frameworks without adapting them to dementia-specific challenges
  • Underestimating the importance of accessibility and inclusive design for users with cognitive impairments

📅 Application Timeline

This position is open until filled. However, we recommend applying as soon as possible as roles at mission-driven organizations tend to fill quickly.

Typical hiring timeline:

1

Application Review

1-2 weeks

2

Initial Screening

Phone call or written assessment

3

Interviews

1-2 rounds, usually virtual

✓

Offer

Congratulations!

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Good luck with your application to Alzheimers Society!

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