Climate & Environment Full-time

Head of Growth Marketing

The Upright Project

Location

Helsinki, Finland

Type

Full-time

Posted

Nov 08, 2025

Mission

What you will drive

  • Owning and executing Upright's growth marketing strategy end-to-end, working closely with marketing and comms colleagues, product, and sales.
  • Running AI-driven growth experiments and maintaining a strong test-and-learn mindset, continually exploring new automations, tools, and content formats.
  • Owning the performance analytics foundation and making sure marketing choices are guided by clear, reliable data.
  • Depending on your background, you may also own HubSpot, making sure our marketing automation and CRM work smoothly and our data is clean and useful.

Impact

The difference you'll make

This role drives growth for a company that makes it financially more attractive to run net positive companies than net negative ones, using science-backed impact data to help companies and investors make better decisions.

Profile

What makes you a great fit

  • Proven experience in building growth through marketing, ideally in SaaS or tech, or other high-growth environments (B2B/B2C).
  • Data-driven approach with strong analytical skills to optimize campaigns and content.
  • Strong autonomy and multitasking skills, with the ability to own and execute growth initiatives.
  • Attention to detail and quality across all marketing materials, with excellent written and verbal communication in English.
  • Agile, forward-thinking mindset, adaptable to the fast-evolving digital marketing landscape.

Benefits

What's in it for you

  • Competitive compensation, including stock options and a comprehensive healthcare package.
  • A chance to join a quickly growing and highly ambitious impact SaaS company with a mission that matters and where marketing is seen as a strategic core function, not support.
  • A highly collaborative environment, working closely with leadership, product development, sales, and comms.
  • Exciting professional growth opportunities to shape the future of marketing and drive major impact at Upright.
  • The opportunity to develop a deep understanding of the impact data market, combining vast datasets and utilizing the latest AI-based tools.
  • A flexible and dynamic work culture, with room for experimentation and ownership.

About

Inside The Upright Project

Upright is an impact data company on a mission to make it financially more attractive to run a net positive company than a net negative one, delivering science-backed, credible data on companies' real-world impacts since 2017.