Application Guide

How to Apply for Head of Advocacy, Awareness and External Relations

at Ataloss

🏢 About Ataloss

Ataloss is a UK-based organization uniquely focused on transforming bereavement support by treating it as a public health issue, not just a personal tragedy. They've pioneered the Bereavement Friendly Communities initiative and operate the UK's central gateway for bereavement resources, making them distinctive in their systemic, national approach to grief. Working here means joining a mission-driven team that's changing how society responds to loss at both individual and policy levels.

About This Role

This part-time senior leadership role involves driving national bereavement advocacy through Parliament, media, and the APPG while strengthening Ataloss's website as the UK's trusted bereavement support gateway. You'll develop cross-sector partnerships to expand Bereavement Friendly Communities and create sustainable income through training programs, directly advancing the mission to ensure timely, coordinated support for every bereaved person.

💡 A Day in the Life

A typical day might involve morning strategy calls with the CEO about parliamentary engagement, followed by developing content for the website's support gateway and reviewing analytics. Afternoons could include partnership meetings to expand Bereavement Friendly Communities and designing income-generating training modules, all while coordinating remote team members across advocacy and awareness initiatives.

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Interview Prep

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🎯 Who Ataloss Is Looking For

  • Has proven experience influencing UK bereavement or public health policy through parliamentary engagement, APPGs, or media advocacy
  • Demonstrates success in developing sustainable income streams through training programs or commercial partnerships in the nonprofit/social sector
  • Possesses strong partnership-building skills across public, bereavement, and commercial sectors with experience in community-based initiatives
  • Shows strategic leadership in digital content management and signposting systems, ideally for support services or health information platforms

📝 Tips for Applying to Ataloss

1

Quantify your policy influence by mentioning specific APPGs, parliamentary inquiries, or media campaigns you've led on bereavement or related health issues

2

Highlight any experience with income-generating training programs in the bereavement or mental health sector, including revenue figures or partnership models

3

Demonstrate your understanding of Ataloss's unique position by referencing specific website sections or Bereavement Friendly Communities initiatives you'd enhance

4

Show how you've worked remotely in senior leadership roles, particularly in coordinating national advocacy efforts across sectors

5

Connect your experience directly to treating bereavement as a public health issue, not just a support service, to align with their strategic framing

✉️ What to Emphasize in Your Cover Letter

['Your specific experience with UK parliamentary advocacy and APPG engagement, particularly around bereavement or public health policy', 'Examples of developing sustainable income streams through training or partnerships in the nonprofit sector', "How you've strengthened digital platforms as trusted gateways for support services, including content strategy and user experience improvements", 'Your approach to building cross-sector partnerships that advance community-based initiatives like Bereavement Friendly Communities']

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🔍 Research Before Applying

To stand out, make sure you've researched:

  • → Explore the current Ataloss website thoroughly, noting content gaps, signposting effectiveness, and opportunities for enhancement as the 'trusted gateway'
  • → Review recent activities of the APPG on Bereavement Support and identify 2-3 policy opportunities where Ataloss could provide leadership
  • → Study the Bereavement Friendly Communities framework and map potential expansion partners in specific regions or sectors
  • → Analyze Ataloss's current training offerings and identify potential new income streams or commercial partnership opportunities

💬 Prepare for These Interview Topics

Based on this role, you may be asked about:

1 How would you leverage the APPG on Bereavement Support to advance Ataloss's policy goals in the next parliamentary session?
2 Describe your strategy for making the Ataloss website more effective as the UK's central bereavement support gateway while maintaining quality and trust
3 What income-generating training models have you developed, and how would you adapt them for bereavement support in workplaces and communities?
4 How would you measure the impact of Bereavement Friendly Communities expansion, and what partnerships would you prioritize?
5 As a part-time senior leader reporting directly to the CEO, how would you structure your remote work to maximize strategic influence across sectors?
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⚠️ Common Mistakes to Avoid

  • Focusing only on clinical bereavement support experience without demonstrating policy advocacy or external relations expertise
  • Presenting generic partnership experience without specific examples of cross-sector collaboration (public, bereavement, commercial)
  • Neglecting the income-generation aspect by only discussing awareness campaigns without addressing sustainability through training or partnerships

📅 Application Timeline

This position is open until filled. However, we recommend applying as soon as possible as roles at mission-driven organizations tend to fill quickly.

Typical hiring timeline:

1

Application Review

1-2 weeks

2

Initial Screening

Phone call or written assessment

3

Interviews

1-2 rounds, usually virtual

✓

Offer

Congratulations!

Ready to Apply?

Good luck with your application to Ataloss!

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