Application Guide
How to Apply for Go-To-Market Manager: Content + Community
at AZX, PBC.
🏢 About AZX, PBC.
AZX, PBC is an AI Transformation Engineering company focused on applying artificial intelligence to transform traditional industries. As a Public Benefit Corporation, they balance profit with purpose, making them unique in the tech space. Their focus on regulated industries like energy and utilities suggests they're tackling complex, meaningful problems where AI can create substantial impact.
About This Role
This Go-To-Market Manager role specifically focuses on content and community, requiring you to develop thought leadership content while building industry relationships in regulated sectors. You'll be responsible for creating market credibility through strategic communications and driving pipeline through targeted events and experiences. This role is impactful because you'll directly shape how the market perceives AZX's AI solutions in complex industries.
💡 A Day in the Life
A typical day might involve developing thought leadership content on AI applications in energy grids, planning an executive briefing for utility executives, and analyzing market insights from recent industry conversations. You'd likely collaborate with engineering teams to understand technical capabilities while crafting messaging that resonates with regulated industry decision-makers.
🚀 Application Tools
🎯 Who AZX, PBC. Is Looking For
- Has 5+ years specifically in go-to-market or content marketing with demonstrated experience in regulated industries like energy, utilities, or infrastructure
- Possesses startup experience and can thrive in fast-paced environments while managing multiple initiatives simultaneously
- Has hands-on experience planning industry events and field marketing programs, not just overseeing them
- Can demonstrate thought leadership through published content and has relationships within energy/utility sectors
📝 Tips for Applying to AZX, PBC.
Highlight specific experience with energy, utilities, or regulated industries in your resume - don't just list 'industry experience'
Include metrics around content performance (views, engagement, leads generated) and event outcomes (attendance, pipeline created)
Research AZX's PBC status and mention how their public benefit mission aligns with your values
Show examples of content you've created that established thought leadership in technical or regulated fields
Demonstrate understanding of AI transformation in traditional industries - show you grasp both the technology and the industry challenges
✉️ What to Emphasize in Your Cover Letter
["Your specific experience in regulated industries (energy/utilities) and how it applies to AZX's focus", "Examples of content you've developed that established market credibility or thought leadership", 'Your approach to building industry relationships and gathering market insights in technical fields', "How you've successfully aligned go-to-market plans with business objectives in fast-paced environments"]
Generate Cover Letter →🔍 Research Before Applying
To stand out, make sure you've researched:
- → AZX's specific AI applications in energy/utilities - look for case studies or client mentions
- → The regulatory landscape in US energy/utility sectors and how AI is transforming them
- → AZX's public benefit corporation structure and how it influences their business approach
- → Recent industry events in energy/utility AI space that AZX might participate in or compete with
💬 Prepare for These Interview Topics
Based on this role, you may be asked about:
⚠️ Common Mistakes to Avoid
- Applying with generic marketing experience without highlighting regulated industry background
- Focusing only on content creation without demonstrating strategic go-to-market planning
- Not showing understanding of how AI solutions are marketed differently than traditional software
- Failing to research AZX's PBC status and what it means for their business approach
📅 Application Timeline
This position is open until filled. However, we recommend applying as soon as possible as roles at mission-driven organizations tend to fill quickly.
Typical hiring timeline:
Application Review
1-2 weeks
Initial Screening
Phone call or written assessment
Interviews
1-2 rounds, usually virtual
Offer
Congratulations!