Application Guide

How to Apply for Director of Sales

at Tyba

🏢 About Tyba

Tyba is an energy modeling platform that helps energy leaders accelerate their modeling and operational workflows. As a specialized B2B SaaS company in the climate tech space, Tyba offers the opportunity to work on cutting-edge technology that directly impacts energy markets and sustainability initiatives. The remote-first culture allows for flexibility while tackling complex technical challenges in a growing industry.

About This Role

As Director of Sales at Tyba, you'll own revenue generation and pipeline growth while building the sales organization from founder-led to structured. This role involves developing Tyba's go-to-market strategy, leading the sales team, and driving strategic relationships with technical energy leaders. You'll have significant impact by shaping how Tyba scales and penetrates target customer segments in the energy sector.

💡 A Day in the Life

A typical day might involve morning strategy sessions to refine territory plans, followed by coaching sales team members on complex technical sales cycles. Afternoons could include collaborating with Product Marketing on value propositions for energy leaders, then conducting strategic calls with key accounts to navigate technical discussions about modeling workflows. You'd regularly analyze pipeline metrics and work cross-functionally with Product and Customer Success teams.

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Interview Prep

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🎯 Who Tyba Is Looking For

  • Has 7+ years in technical B2B SaaS sales with 3+ years in sales leadership roles like Head of Sales or Sales Director
  • Demonstrates proven experience building and scaling sales motions from early-stage companies, not just managing established teams
  • Possesses experience selling to technical audiences in energy, climate tech, analytics, or infrastructure SaaS
  • Has familiarity with energy markets, trading, or infrastructure financing (this is a key differentiator for this specific role)

📝 Tips for Applying to Tyba

1

Quantify your experience building sales organizations from early-stage - include specific metrics like team growth, revenue increases, and pipeline coverage improvements

2

Highlight any energy sector experience prominently, even if tangential - this is a specialized requirement for Tyba's technical audience

3

Demonstrate understanding of complex sales cycles by describing how you've navigated technical sales to energy or infrastructure clients

4

Show familiarity with Tyba's space by mentioning specific energy modeling challenges or competitors in your application materials

5

Emphasize cross-functional collaboration experience with Product and Marketing teams, as this is explicitly called out in the job description

✉️ What to Emphasize in Your Cover Letter

['Your experience scaling sales organizations from founder-led to structured teams in B2B SaaS', 'Specific examples of selling to technical audiences in energy, climate tech, or related fields', "How you've developed go-to-market strategies, territory plans, and sales playbooks in previous roles", 'Your approach to being a trusted advisor to technical clients rather than just a transactional salesperson']

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🔍 Research Before Applying

To stand out, make sure you've researched:

  • → Tyba's specific energy modeling capabilities and how they differ from competitors
  • → Current trends in energy markets, trading, and infrastructure financing
  • → The company's target customer segments within the energy industry
  • → Tyba's leadership team and their backgrounds in energy or climate tech

💬 Prepare for These Interview Topics

Based on this role, you may be asked about:

1 How would you develop Tyba's go-to-market strategy for different energy customer segments?
2 Describe your experience building sales playbooks and processes for technical SaaS products
3 How have you collaborated with Product teams to incorporate customer feedback into roadmap decisions?
4 What metrics would you prioritize for Tyba's sales organization and how would you track them?
5 How would you approach selling to energy leaders who may be skeptical about modeling platforms?
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⚠️ Common Mistakes to Avoid

  • Applying with generic sales experience without highlighting technical B2B SaaS or energy sector background
  • Focusing only on transactional sales achievements rather than strategic leadership and team-building
  • Demonstrating lack of understanding about energy modeling or Tyba's specific value proposition

📅 Application Timeline

This position is open until filled. However, we recommend applying as soon as possible as roles at mission-driven organizations tend to fill quickly.

Typical hiring timeline:

1

Application Review

1-2 weeks

2

Initial Screening

Phone call or written assessment

3

Interviews

1-2 rounds, usually virtual

✓

Offer

Congratulations!

Ready to Apply?

Good luck with your application to Tyba!

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