Application Guide
How to Apply for Director of Grocery Category Management
at Misfits Market
🏢 About Misfits Market
Misfits Market is a mission-driven startup tackling food waste by delivering affordable, quirky produce and sustainable groceries to consumers nationwide. With a recent acquisition of Imperfect Foods, they've scaled to one of the most carbon-efficient grocery delivery models, saving over 190 million pounds of food from waste. Working here means joining a high-growth, purpose-led team that values innovation and impact.
About This Role
As Director of Grocery Category Management, you will lead the strategy for grocery categories beyond produce, including meats, dairy, and pantry staples, driving assortment, pricing, and supplier partnerships. This role is critical to scaling Misfits Market's mission by expanding product offerings while maintaining affordability and sustainability. You'll shape the customer experience and directly influence the company's growth and waste-reduction goals.
💡 A Day in the Life
Your day might start with a data review of category performance and inventory levels, followed by a meeting with suppliers to negotiate new sustainable product lines. After lunch, you'd collaborate with the marketing team on promotional strategies for upcoming seasonal items, then wrap up by analyzing customer feedback to refine assortment decisions. The role balances strategic planning with hands-on execution in a remote, cross-functional team.
🚀 Application Tools
🎯 Who Misfits Market Is Looking For
- Proven experience in category management within e-grocery or retail, with a track record of managing complex assortments and supplier negotiations.
- Deep understanding of sustainable food systems and supply chains, ideally with knowledge of organic, plant-based, and specialty categories.
- Data-driven decision-maker who can balance margin optimization with mission-aligned pricing and waste reduction.
- Leadership experience in a high-growth startup environment, comfortable with ambiguity and rapid iteration.
📝 Tips for Applying to Misfits Market
Highlight any experience with perishable goods, direct-to-consumer models, or food waste initiatives in your resume and cover letter.
Quantify your impact in previous roles, e.g., 'Increased category revenue by 20% while reducing supplier costs by 10%'.
Show familiarity with Misfits Market's unique value proposition by mentioning specific categories (e.g., organic produce, upcycled snacks) you'd focus on.
Tailor your application to emphasize alignment with the company's core values, especially 'Doing more with less' and 'Thinking Differently'.
If you have experience with sustainability metrics (e.g., carbon footprint, food waste reduction), be sure to include them.
✉️ What to Emphasize in Your Cover Letter
["Your passion for reducing food waste and how it aligns with Misfits Market's mission.", "Specific examples of how you've driven category growth while maintaining affordability and sustainability.", 'Your experience in building supplier partnerships, especially with organic or sustainable brands.', "How you've led teams in fast-paced, remote environments and adapted to changing priorities."]
Generate Cover Letter →🔍 Research Before Applying
To stand out, make sure you've researched:
- → Read Misfits Market's blog or press releases to understand recent expansions, partnerships, or sustainability reports.
- → Familiarize yourself with the Imperfect Foods acquisition and how the combined company operates.
- → Explore their product categories on the website to see current offerings and pricing strategy.
- → Review their core values and think of examples from your experience that demonstrate each.
💬 Prepare for These Interview Topics
Based on this role, you may be asked about:
⚠️ Common Mistakes to Avoid
- Avoid generic statements about 'category management' without tying them to Misfits Market's mission or unique model.
- Don't overlook the importance of sustainability; failing to mention food waste or environmental impact may signal misalignment.
- Avoid being too rigid in your approach; emphasize adaptability and comfort with a fast-changing startup environment.
📅 Application Timeline
This position is open until filled. However, we recommend applying as soon as possible as roles at mission-driven organizations tend to fill quickly.
Typical hiring timeline:
Application Review
1-2 weeks
Initial Screening
Phone call or written assessment
Interviews
1-2 rounds, usually virtual
Offer
Congratulations!
Ready to Apply?
Good luck with your application to Misfits Market!