Application Guide

How to Apply for Director of Business Development and Sales - Customer Engagement

at Resource Innovations

🏢 About Resource Innovations

Resource Innovations stands out by focusing specifically on empowering communities with accessible, sustainable energy and water solutions, rather than just commercial energy projects. Their community-centered approach to sustainability creates meaningful impact beyond typical corporate environmental goals. Working here offers the chance to drive both business growth and positive social/environmental change.

About This Role

This Director role involves leading national sales strategy for Customer Engagement solutions (e-commerce, retail, experiential) while directly driving revenue growth with electric/gas utilities, state agencies, and municipalities. You'll be responsible for developing multi-year account plans and managing complex RFP processes for utility DSM programs and renewables. The impact comes from expanding sustainable energy adoption while meeting ambitious revenue targets.

💡 A Day in the Life

A typical day involves strategizing with your team on national sales approaches for Customer Engagement solutions while personally engaging with utility decision-makers to develop new opportunities. You'll likely spend time analyzing state regulatory developments affecting DSM programs, refining multi-year account plans, and guiding proposal development for key RFPs. The role balances high-level strategy with hands-on relationship management and complex sales processes.

🚀 Application Tools

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Interview Prep

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🎯 Who Resource Innovations Is Looking For

  • Has 8+ years of direct sales experience specifically with electric and gas utilities, not just general B2B sales
  • Possesses established mid- and senior-level relationships with utility decision-makers across multiple regions
  • Demonstrates deep understanding of state regulatory cycles for Utility Demand Side Management (DSM) programs
  • Has successfully sold either DSM programs or renewables to utilities, with proven revenue growth results

📝 Tips for Applying to Resource Innovations

1

Quantify your utility sales experience specifically - list which utilities you've worked with and revenue generated from each

2

Highlight any experience with state regulatory processes for DSM programs, not just general utility knowledge

3

Mention specific e-commerce, retail, or experiential solutions you've sold to utilities in the Customer Engagement space

4

Demonstrate your multi-year account planning experience with utilities, not just transactional sales

5

Show passion for sustainability by mentioning specific Resource Innovations projects or their community empowerment mission

✉️ What to Emphasize in Your Cover Letter

['Your specific experience selling to electric and gas utilities (name them) and results achieved', 'Understanding of state regulatory cycles for DSM programs with concrete examples', "How you've developed and executed multi-year account plans aligned with organizational growth strategies", "Your established utility relationships and how they'll benefit Resource Innovations' expansion"]

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🔍 Research Before Applying

To stand out, make sure you've researched:

  • → Resource Innovations' specific Customer Engagement portfolio solutions mentioned in the job description
  • → Recent projects or partnerships Resource Innovations has with utilities or municipalities
  • → The company's growth strategy and annual revenue goals mentioned in the job description
  • → Current regulatory developments in key states affecting utility DSM programs

💬 Prepare for These Interview Topics

Based on this role, you may be asked about:

1 Walk me through your experience with a complex utility RFP process from capture planning to competitive positioning
2 How do you stay current with changing state regulations affecting DSM programs across different regions?
3 Describe your approach to developing multi-year account plans for utility clients
4 How would you leverage existing utility relationships to expand Resource Innovations' Customer Engagement portfolio?
5 What specific e-commerce or experiential solutions have you successfully sold to utilities and why were they effective?
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⚠️ Common Mistakes to Avoid

  • Generic sales experience without specific utility industry focus or relationships
  • Failing to demonstrate understanding of state regulatory cycles for DSM programs
  • Not showing how your experience aligns with Resource Innovations' community empowerment mission

📅 Application Timeline

This position is open until filled. However, we recommend applying as soon as possible as roles at mission-driven organizations tend to fill quickly.

Typical hiring timeline:

1

Application Review

1-2 weeks

2

Initial Screening

Phone call or written assessment

3

Interviews

1-2 rounds, usually virtual

✓

Offer

Congratulations!

Ready to Apply?

Good luck with your application to Resource Innovations!

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