Digital Marketing Manager

Core responsibilities:

• Develop and execute data-driven digital marketing strategies across paid media, SEO, social, and email to drive engagement and lead conversion
• Lead website enhancements, focusing on user experience (UX), conversion rate optimization (CRO), and SEO best practices to improve organic search rankings and lead generation
• Partner with the Marketing Operations team to optimize marketing automation, CRM integrations, and lead management processes
• Work with content creators to develop account-specific landing pages, personalized email sequences, and targeted digital ads

This role creates positive change by optimizing digital performance and supporting company growth objectives through data-driven marketing strategies that drive awareness, engagement, and conversion among high-value accounts.

Required skills and qualifications:

• 5+ years of experience in digital marketing, with a strong focus on marketing operations, website management, and performance marketing
• Hands-on experience managing paid media campaigns (Google Ads, LinkedIn Ads, retargeting, display)
• Strong knowledge of SEO, CRO, and website optimization best practices
• Proficiency in ABM platforms (Demandbase, 6sense, ZoomInfo, Terminus) and marketing automation tools (HubSpot)

Compensation and benefits:

• Competitive salary and performance-based bonus
• Equity participation plan
• Comprehensive health, dental, and vision benefits
• 6% 401(k) match with immediate vesting
• Flexible time off and remote work options
• Career development and learning opportunities
• Salary range: $110,000-$120,000

Redaptive is an equal opportunity employer that celebrates diversity and is committed to creating an inclusive environment for all employees.