Digital Content Specialist

Core responsibilities:

• Create engaging and impactful digital content that reflects MADRE's mission and brand identity, including writing, designing visual assets, and creating infographics, carousels, short-form video, and multimedia content
• Manage MADRE's presence across social media platforms, including scheduling posts, designing graphics, and engaging with the audience to further MADRE's mission and goals
• Collaborate with team members and external vendors to maintain MADRE's website, ensuring visual consistency, accessibility, and alignment with current campaigns and organizational goals
• Track and analyze web and social media performance metrics to assess the effectiveness of written and visual content, developing reports with data-driven insights and recommendations

This role amplifies the voices of grassroots partners through strategic digital content, driving audience engagement and enhancing MADRE's online presence to support human rights and social justice initiatives.

Required qualifications:

• Bachelor's degree in Communications, Graphic Design, Digital Media, Marketing, or a related field, or equivalent professional experience
• Minimum 5-6 years of experience in digital content creation, graphic design, social media management, or a similar role combining strategy, storytelling, and execution
• Ability to design high-quality visuals with proficiency in tools such as Adobe Creative Suite (Photoshop, Illustrator, InDesign), Canva, and/or Figma
• Excellent written communication skills and proficiency in using social media platforms, content management systems, and digital project management tools

Salary: $93,000 (non-negotiable). This is a full-time, union-represented position with exempt status.

MADRE is an international human rights organization that strengthens communities locally by centering the expertise of women and girls within them, building sustainable partnerships and championing equity through systemic policy solutions and funding.