Customer Retention Specialist

Core responsibilities:

• Own customer retention and cross-sell KPIs
• Plan and deliver below-the-line marketing campaigns (Email, SMS, Outbound, Push, Social)
• Develop customer contact strategies and 90-day CVM plans
• Coordinate campaign delivery and support automated/optimized lifecycle journeys
• Analyze campaign performance, recommend improvements, and ensure strong ROI
• Support product launches, price changes and regulatory communications

This role contributes to strengthening Ireland's energy security and helping customers get ready for a net zero future by reducing churn and increasing customer lifetime value in the energy transition.

Required skills and experience:

• Experience planning below-the-line marketing campaigns (utilities, telecoms, TV, banking, content industry experience preferred)
• Strong track record delivering KPIs across customer retention and acquisition
• Working knowledge of campaign management tools such as Salesforce Marketing Cloud, SAP Marketing Cloud, Adobe Marketing Cloud, Unica, etc.
• Experience executing digital and social campaigns using modern marketing platforms
• Project management experience and ability to manage multiple priorities
• Strong commercial awareness and data-driven thinking
• Excellent communication and interpersonal skills
• Confident stakeholder manager with a collaborative mindset

Flexible First working arrangements allowing colleagues to work in a way that best suits them, with mostly home-based work and flexibility to travel to the Dublin office as needed. Total rewards designed to provide flexibility to choose what you need, when you need it, supporting employees and their families financially, physically, and emotionally.

Centrica Energy is a family of brands revolutionizing how we power the planet, creating an energy system that doesn't rely on fossil fuels while igniting positive change in communities. Bord Gáis Energy (part of Centrica) has been powering Ireland's homes and businesses for almost 40 years and is at the heart of the energy transition in Ireland.