Application Guide

How to Apply for Communications Associate

at TSNE

🏢 About TSNE

TSNE's Massachusetts Voter Table (MVT) uniquely focuses on building power among the 'New American Majority'—low-income communities, people of color, young people, and new citizens—through grassroots organizing for racial and economic justice. Unlike typical communications roles, this position works directly with 40+ grassroots partners to amplify their work, making it ideal for someone passionate about movement-building and equitable democracy.

About This Role

This Communications Associate role involves leading digital storytelling for voter engagement and grassroots advocacy, managing multilingual voter education materials, and providing strategic support to partner organizations. It's impactful because you'll directly amplify the voices of marginalized communities and help shape narratives that drive civic participation and policy change.

💡 A Day in the Life

A typical day might start with coordinating social media posts to amplify a partner's voter registration event, then designing a bilingual graphic for an upcoming advocacy campaign. In the afternoon, you could draft a newsletter update on policy wins, followed by a training session with volunteers on effective messaging for door-knocking.

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Interview Prep

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🎯 Who TSNE Is Looking For

  • Has 2+ years of communications experience specifically within labor, political, or community organizing (not just corporate PR)
  • Possesses hands-on field organizing or direct voter contact experience, showing they understand grassroots work
  • Demonstrates graphic design skills (1-2 years) with experience creating accessible, multilingual materials
  • Is proficient with advocacy tools like Action Network, EveryAction, or MailChimp (mentioned in the partial requirements)

📝 Tips for Applying to TSNE

1

Highlight specific examples of communications work you've done for political campaigns, labor unions, or community organizations—not just corporate brands

2

Showcase any experience creating multilingual materials or working with diverse communities, as MVT focuses on the 'New American Majority'

3

Mention your familiarity with advocacy platforms like Action Network or EveryAction (even if partially listed in the requirements)

4

Include a portfolio link showing voter education materials, social media graphics for organizing, or campaign communications

5

Tailor your resume to emphasize field organizing or direct voter contact experience, as this is explicitly preferred

✉️ What to Emphasize in Your Cover Letter

["Explain your passion for racial/economic justice and the 'New American Majority'—show you understand MVT's mission beyond generic nonprofit work", 'Describe a specific communications campaign you led or supported for a political, labor, or community organizing effort', "Highlight how you've used digital tools (e.g., social media, SMS) to mobilize communities or amplify grassroots voices", 'Mention any experience training others in messaging or creating voter education materials, as this is part of field support']

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🔍 Research Before Applying

To stand out, make sure you've researched:

  • → Explore MVT's website and social media to understand their current campaigns and how they highlight partner organizations
  • → Research TSNE's other fiscal projects to see how MVT fits into broader racial/economic justice work in Massachusetts
  • → Look into the 'New American Majority' concept and how it's used in organizing (e.g., through groups like Black Voters Matter)
  • → Review recent Massachusetts voter engagement policies or grassroots advocacy wins that MVT might have supported
Visit TSNE's Website →

💬 Prepare for These Interview Topics

Based on this role, you may be asked about:

1 How would you design a multilingual social media campaign to engage low-income voters of color for an upcoming election?
2 Describe a time you supported a grassroots partner with communications—how did you amplify their work while maintaining their voice?
3 How do you integrate national messaging (e.g., from movements like Black Lives Matter) into local voter education materials?
4 What metrics would you use to measure the success of a digital organizing campaign for voter turnout?
5 How have you used tools like Action Network or MailChimp in past organizing work? Give a specific example.
Practice Interview Questions →

⚠️ Common Mistakes to Avoid

  • Focusing only on corporate or brand-focused communications experience without tying it to organizing or political campaigns
  • Using generic language about 'helping people' without demonstrating knowledge of racial/economic justice or grassroots movements
  • Overlooking the multilingual aspect—failing to mention experience with diverse communities or accessible design

📅 Application Timeline

This position is open until filled. However, we recommend applying as soon as possible as roles at mission-driven organizations tend to fill quickly.

Typical hiring timeline:

1

Application Review

1-2 weeks

2

Initial Screening

Phone call or written assessment

3

Interviews

1-2 rounds, usually virtual

✓

Offer

Congratulations!

Ready to Apply?

Good luck with your application to TSNE!

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