Application Guide

How to Apply for CAT District Sales Manager - East

at Oshkosh Corporation

🏢 About Oshkosh Corporation

Oshkosh Corporation is a global leader in innovative industrial technology, with a mission to enhance safety and resilience in communities worldwide. JLG, an Oshkosh company, pioneered the access industry in 1969 and continues to deliver cutting-edge equipment and trusted support to customers globally, making it an exciting place to work for those passionate about solving real-world challenges.

About This Role

As the CAT District Sales Manager - East, you'll lead sales and marketing strategies for the eastern region, managing accounts and branch operations to drive market penetration and growth. Your work directly impacts JLG's success in the access market, ensuring customer satisfaction and safety through innovative solutions.

💡 A Day in the Life

A typical day might involve reviewing sales metrics and pipeline activity, then making calls or virtual visits to key CAT dealerships in the eastern region. Afternoons could be spent analyzing market data, preparing business plans, or collaborating with marketing and product teams to align on regional strategies. You'd also travel occasionally to meet customers and attend industry events, balancing strategic planning with hands-on relationship building.

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Interview Prep

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🎯 Who Oshkosh Corporation Is Looking For

  • Proven experience in B2B sales, preferably in the construction, industrial equipment, or access industry, with a track record of meeting or exceeding sales targets.
  • Strong business acumen with the ability to develop comprehensive business plans, analyze market trends, and forecast sales accurately.
  • Excellent communication and interpersonal skills to build lasting relationships with key accounts and collaborate with internal teams.
  • Self-motivated and comfortable working remotely, with the ability to manage a large territory and prioritize tasks effectively.

📝 Tips for Applying to Oshkosh Corporation

1

Highlight any experience with Caterpillar (CAT) products or distribution networks, as the role is specifically for the CAT brand partnership.

2

Quantify your sales achievements (e.g., percentage growth, revenue increases) and provide examples of successful business planning or market analysis.

3

Showcase your ability to work independently in a remote setting, with examples of how you've managed time and prioritized tasks without direct supervision.

4

Research JLG's product line (e.g., mobile elevating work platforms, telehandlers) and mention specific products or solutions you've worked with or are excited about.

5

Tailor your resume to emphasize regional or district-level sales management experience, especially if you've managed branch operations or dealer networks.

✉️ What to Emphasize in Your Cover Letter

["Express your passion for the access industry and JLG's mission to improve safety and productivity in construction.", 'Detail your experience in developing and executing sales strategies that have led to market share growth.', 'Highlight your ability to analyze market trends and adapt to changing conditions, using examples from your past roles.', 'Mention your comfort with remote work and your proactive approach to staying connected with your team and customers.']

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🔍 Research Before Applying

To stand out, make sure you've researched:

  • → Understand JLG's history and its position within Oshkosh Corporation, including recent innovations or product launches.
  • → Learn about the CAT brand partnership with JLG, including what products are sold under the CAT name and the target market.
  • → Review JLG's competitors in the access equipment market (e.g., Terex, JLG, Haulotte) and how they differentiate themselves.
  • → Check JLG's newsroom for recent press releases, awards, or expansions that you can reference in your application or interview.

💬 Prepare for These Interview Topics

Based on this role, you may be asked about:

1 How have you successfully managed a large territory or district? What strategies did you use to maximize sales coverage?
2 Describe a time you developed a business plan for a key account. What was the outcome?
3 How do you stay informed about market trends and competitor activities in the construction/access industry?
4 Given the remote nature of this role, how would you maintain strong relationships with customers and internal stakeholders?
5 Why are you interested in working for JLG/Oshkosh, and what unique value can you bring to the CAT brand partnership?
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⚠️ Common Mistakes to Avoid

  • Don't use a generic cover letter that doesn't mention JLG or the specific role; personalize it to show genuine interest.
  • Avoid focusing only on your past achievements without linking them to how you can contribute to JLG's goals in the eastern region.
  • Don't neglect to research the access industry or CAT partnership; interviewers will expect you to understand the business context.

📅 Application Timeline

This position is open until filled. However, we recommend applying as soon as possible as roles at mission-driven organizations tend to fill quickly.

Typical hiring timeline:

1

Application Review

1-2 weeks

2

Initial Screening

Phone call or written assessment

3

Interviews

1-2 rounds, usually virtual

✓

Offer

Congratulations!

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Good luck with your application to Oshkosh Corporation!

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