Application Guide

How to Apply for Business Developer

at Too Good To Go

🏢 About Too Good To Go

Too Good To Go is a mission-driven company that uniquely combines business with social impact by tackling food waste through a convenient app platform. Unlike traditional companies, they offer the chance to build a career while actively contributing to environmental sustainability, making work meaningful beyond just profits.

About This Role

As a Business Developer at Too Good To Go, you'll be responsible for onboarding local businesses (like bakeries and supermarkets) to join the platform, helping them sell surplus food through 'Surprise Bags.' This role is impactful because you directly expand the network that prevents food waste while supporting small businesses in your community.

💡 A Day in the Life

Your day starts with coffee at home or in the Amsterdam office, followed by a team check-in to share plans and celebrate wins. You then dive into Salesforce to manage your pipeline, making around 40 calls to local entrepreneurs like supermarkets and lunchrooms to onboard them. Once a business joins, you guide them through their first 28 days, ensuring they're set up to offer Surprise Bags and succeed on the platform.

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Interview Prep

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🎯 Who Too Good To Go Is Looking For

  • Someone ready for their first or second step in sales, eager to learn and grow in a dynamic environment.
  • A 'Sales Waste Warrior' with high energy and curiosity, passionate about building something meaningful.
  • Comfortable making around 40 calls daily to diverse local entrepreneurs and guiding them through their first 28 days on the platform.
  • Self-motivated and adaptable, able to work remotely or from the Amsterdam office, with a focus on relationship-building and onboarding support.

📝 Tips for Applying to Too Good To Go

1

Highlight any experience or interest in sustainability or food waste reduction, as this aligns with Too Good To Go's core mission.

2

Emphasize your comfort with high-volume outreach (like 40 calls/day) and provide examples of persistence in sales or business development.

3

Mention familiarity with CRM tools like Salesforce, as it's specifically noted in the job description.

4

Showcase your ability to onboard and support clients, referencing any past experience guiding new users or customers through initial setup phases.

5

Use the term 'Sales Waste Warrior' or similar language from the job ad to demonstrate alignment with their culture and values.

✉️ What to Emphasize in Your Cover Letter

['Your motivation to combine sales skills with a social cause, specifically reducing food waste.', "Examples of how you've built relationships with small businesses or entrepreneurs in past roles.", "Your adaptability to remote work and team collaboration, as highlighted in the 'typical day' description.", 'A brief story of a time you helped a client or customer succeed in their initial stages, mirroring the 28-day onboarding support.']

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🔍 Research Before Applying

To stand out, make sure you've researched:

  • → Explore the Too Good To Go app to understand how 'Surprise Bags' work and the user experience for both businesses and consumers.
  • → Look into the company's impact reports or news articles about their growth in the Netherlands and globally.
  • → Research common challenges local businesses face with food waste to tailor your outreach strategies.
  • → Review their team culture on LinkedIn or social media to grasp their 'Waste Warrior' ethos and collaborative environment.

💬 Prepare for These Interview Topics

Based on this role, you may be asked about:

1 How would you approach convincing a hesitant local bakery to join Too Good To Go?
2 Describe a time you managed a high-volume outreach campaign or sales pipeline. What were the results?
3 How do you balance persistence with respect when making cold calls to businesses?
4 What does 'building something meaningful' mean to you, and how does this role fit that vision?
5 How would you support a new business partner in their first month to ensure they maximize the platform?
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⚠️ Common Mistakes to Avoid

  • Focusing solely on sales targets without mentioning the social impact or mission of reducing food waste.
  • Applying with a generic resume that doesn't highlight experience with small businesses, onboarding, or high-volume outreach.
  • Showing reluctance to make daily calls or work in a hybrid remote/office setting, as flexibility is key in this role.

📅 Application Timeline

This position is open until filled. However, we recommend applying as soon as possible as roles at mission-driven organizations tend to fill quickly.

Typical hiring timeline:

1

Application Review

1-2 weeks

2

Initial Screening

Phone call or written assessment

3

Interviews

1-2 rounds, usually virtual

✓

Offer

Congratulations!

Ready to Apply?

Good luck with your application to Too Good To Go!

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