B2B Marketing Lead

• Lead OEB's marketing strategy, messaging and campaign implementation to grow awareness of Octopus within the business market, challenge brokers and other suppliers, and turbocharge growth for SME energy supply as well as support market entries into larger business energy supply and on-site solutions.
• Work with Octopus's central PR team to drive OEB's story-telling and comms agenda, linking strongly to macro themes from the news cycle relevant to British business, society and the overall economy, as well as dovetailing with Octopus's Group level campaigns and key messages.
• Take ownership of OEB's customer case studies to bring our brand story to life, with a focus on how our products - through renewable energy, technology and flexibility - are helping our customers save money, achieve their commercial goals and support their communities.
• Work with Octopus Energy's central marketing team to ensure we're leveraging the amazing reach and power of our parent brand to deliver the strategic B2B growth we're seeking to deliver.

This role helps business customers cut their bills and meet their energy needs through technology, renewables and flexibility, while challenging the status-quo of energy broker domination in the market.

• B2B marketing and communications experience and track record, ideally from a high-growth company and sector. Energy industry experience is not necessary.
• Demonstrable track record of delivering cut-through brand story-telling and enabling significant sales growth for B2B brands.
• A passion for story-telling and developing compelling narrative through different media channels to build awareness and support commercial growth.
• Deep knowledge and experience of digital and social marketing channels and methods tailored to B2B.
• Track record of managing people and leading high-performing teams.

Salary information is not advertised but can be discussed during recruitment calls with flexibility based on experience. Octopus Energy Group was recently named the UK's top company to work for and ranked in the top ten in the Sunday Times Best Places to Work 2024. The company offers a unique culture with autonomy, amazing co-owners, and projects that break new ground. Visit the UK perks hub for more details on employee benefits.

Octopus Energy for Business is an established and rapidly scaling energy supplier with more than 120k business customers, reinventing Britain's business energy market by rejecting brokers, delivering great value and outrageously good customer service, and leading the market for business smart products.