Application Guide
How to Apply for Associate Director, Digital Marketing
at New Israel Fund
🏢 About New Israel Fund
The New Israel Fund is unique as Israel's leading progressive civil society organization, working to advance democracy, human rights, and equality through grantmaking, leadership training, and coalition-building. Working here offers the opportunity to support meaningful social change in Israel while being part of a mission-driven organization that values diverse perspectives and progressive activism.
About This Role
This Associate Director role involves designing and executing multi-channel digital marketing campaigns to grow NIF's audience, recruit donors, and deepen supporter engagement. You'll set ambitious goals for email list growth and online fundraising while managing cross-departmental projects, making this role impactful by directly contributing to NIF's ability to fund progressive Israeli NGOs and civil society initiatives.
💡 A Day in the Life
A typical day might involve analyzing campaign performance metrics, coordinating with program and development teams on upcoming initiatives, writing compelling fundraising emails, and optimizing digital ad campaigns across Meta and Google platforms. You'd likely balance long-term strategy planning with immediate campaign adjustments while ensuring all marketing efforts align with NIF's mission and values.
🚀 Application Tools
🎯 Who New Israel Fund Is Looking For
- Has 5-8 years of nonprofit, campaign, or agency marketing experience with proven success in donor acquisition and retention
- Demonstrates expertise with Meta Business Manager, Google Ads, and SEO/SEM through specific campaign examples
- Shows exceptional writing skills for fundraising emails and marketing collateral that inspire action
- Possesses strong project management abilities to coordinate multi-departmental campaigns with different urgency levels
📝 Tips for Applying to New Israel Fund
Quantify your impact on donor acquisition and retention in previous roles, especially for progressive or social justice organizations
Include specific examples of successful multi-channel campaigns you've managed from conception to execution
Demonstrate your understanding of NIF's mission by referencing specific Israeli NGOs they support or recent initiatives
Highlight experience with monthly sustainer programs and email list growth strategies
Show how you've managed projects requiring collaboration across different departments with competing priorities
✉️ What to Emphasize in Your Cover Letter
["Your alignment with NIF's mission to advance democracy and equality in Israel", "Specific examples of successful digital fundraising campaigns you've led", 'Experience managing multi-departmental projects in nonprofit settings', 'How your skills with Meta Business Manager and Google Ads have driven measurable results']
Generate Cover Letter →🔍 Research Before Applying
To stand out, make sure you've researched:
- → NIF's recent campaigns and initiatives on their website and social media channels
- → The specific Israeli NGOs NIF supports and their areas of focus
- → NIF's current digital presence and marketing strategies
- → Recent news about progressive activism and civil society in Israel
💬 Prepare for These Interview Topics
Based on this role, you may be asked about:
⚠️ Common Mistakes to Avoid
- Generic marketing experience without nonprofit or social justice context
- Focusing only on technical skills without demonstrating mission alignment
- Failing to provide specific examples of managing multi-departmental projects
📅 Application Timeline
This position is open until filled. However, we recommend applying as soon as possible as roles at mission-driven organizations tend to fill quickly.
Typical hiring timeline:
Application Review
1-2 weeks
Initial Screening
Phone call or written assessment
Interviews
1-2 rounds, usually virtual
Offer
Congratulations!
Ready to Apply?
Good luck with your application to New Israel Fund!