Experimentation & A/B Testing Specialist - Consultant

Core responsibilities:

• Design, implement, and monitor A/B and multivariate tests across user acquisition, onboarding, content presentation, and early engagement experiences
• Translate behavioral insights into clear hypotheses and structured experiments, working closely with product, gender research, country, and analytics teams
• Measure experiment outcomes, interpret early behavioral signals, and produce concise recommendations that directly inform product design and messaging strategy
• Create standardized testing methods—including templates, measurement guidelines, guardrail metrics, and decision rules—that can be used by teams across countries

This role creates positive change by helping make AI-enabled agricultural advisory tools more equitable and intuitive for smallholder farmers, particularly women and other historically excluded groups, through evidence-based experimentation that drives engagement, trust, and sustained use.

Required qualifications:

• 5+ years of experience in digital experimentation, behavioral science, user research, or growth analytics
• Bachelor's Degree required; Master's preferred
• Strong grounding in experimental design, including hypothesis development, measurement planning, interpretation of effect sizes, and decision-making criteria
• Experience running A/B or multivariate tests in mobile or web environments (e.g., Firebase, Mixpanel, Optimizely, or similar platforms)
• Ability to synthesize findings and communicate them clearly to technical and non-technical teams
• Comfortable collaborating across product, analytics, and country teams
• Commitment to inclusive design and interest in understanding how different user groups experience digital products

This is a 12-month contract position with possibility of extension or transition to a full-time role, subject to performance and funding. No salary or compensation details are provided in the posting.